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How to Deal with Impatient SEO Clients Who Want Results FAST

SEO is a long-term game. It takes time, effort, and patience to rank well on Google and Bing.

But not all clients understand this.

 

Some clients want results FAST.

They want to see their rankings and traffic skyrocket overnight.

They want to beat their competitors and dominate their niche.

They want to make more money and grow their business.

And they want you to make it happen.

 

Now.

But how can you deal with these impatient SEO clients?

How can you manage their expectations and keep them happy?

How can you deliver results and get paid?

In this post,

I’ll show you:

• The three common types of impatient SEO clients

• The three main reasons why they are impatient

• The three best ways to deal with them

 

Let’s dive in.

– Type #1: The Unrealistic Client

The unrealistic client is the one who has unrealistic expectations and goals.

They want to rank for highly competitive keywords, such as:

• weight loss

• make money online

• best VPN

• etc.

They want to rank on the first page of Google and Bing, even if their site is new, low-quality, or irrelevant.

They want to rank faster than their competitors, even if they have less authority, content, or links.

They want to rank without investing any money, time, or resources.

They want to rank without following any SEO best practices or guidelines.

They want to rank by using shady or outdated SEO tactics, such as:

• Keyword stuffing

• Link spamming

• Cloaking

• etc.

They want to rank, no matter what.

And they want you to make it happen.

Now.

– Reason #1: They Don’t Understand SEO

The main reason unrealistic clients are impatient is because they don’t understand SEO.

They don’t understand how SEO works, what SEO involves, or why SEO matters.

They don’t understand the difference between SEO and PPC, organic and paid traffic, or quality and quantity.

They don’t understand the factors that affect SEO, such as:

• Keyword difficulty

• Content quality

• Link profile

• Technical SEO

• etc.

 

They don’t understand the benefits of SEO, such as:

• Long-term results

• High-quality traffic

• Low-cost leads

• Brand awareness

• etc.

 

They don’t understand the challenges of SEO, such as:

• Algorithm changes

• Competition

• Penalties

• etc.

They don’t understand SEO.

They just want results.

Fast.

 

– Solution #1: Educate Them

The best way to deal with unrealistic clients is to educate them.

You need to explain to them what SEO is, how SEO works, and why SEO matters.

You need to show them the difference between SEO and PPC, organic and paid traffic, and quality and quantity.

You need to teach them the factors that affect SEO, the benefits of SEO, and the challenges of SEO.

You need to educate them.

 

How?

Here are some tips:

• Use simple and clear language: Avoid using jargon, acronyms, or technical terms that may confuse them. Use simple and clear language that they can understand and relate to.

• Use visuals and examples: Use visuals and examples to illustrate your points and make them more engaging. Use charts, graphs, screenshots, case studies, etc. to show them the data and the results.

• Use analogies and metaphor: Use analogies and metaphors to make complex concepts easier and more familiar. For example, you can compare SEO to gardening, building, or cooking.

• Use stories and testimony: Use stories and testimonials to make your arguments more credible and persuasive. Use stories and testimonials from your own experience, your previous clients, or your industry leaders.

 

By educating your unrealistic clients, you can help them understand SEO better and set more realistic expectations and goals.

Sure, I’ll continue with the next type of impatient SEO client.

 

– Type #2: The Demanding Client

The demanding client is the one who has high expectations and standards.

They want to rank for relevant and profitable keywords, such as:

• best fitness tracker for runners

• how to lose weight fast and easy

• home workout for beginners

• etc.

They want to rank on the first page of Google and Bing, and preferably in the top three positions.

They want to rank faster than their competitors, but also in a sustainable and ethical way.

They want to rank by investing a reasonable amount of money, time, and resources.

They want to rank by following SEO best practices and guidelines.

They want to rank and get results.

And they want you to make it happen.

Now.

 

– Reason #2: They Don’t Trust SEO

The main reason why demanding clients are impatient is because they don’t trust SEO.

They don’t trust that SEO works, that SEO delivers, or that SEO lasts.

They don’t trust that SEO can help them achieve their goals, solve their problems, or satisfy their needs.

They don’t trust that SEO can provide them with:

• Long-term results

• High-quality traffic

• Low-cost leads

• Brand awareness

• etc.

They don’t trust SEO.

They just want results.

Fast.

 

– Solution #2: Reassure Them

The best way to deal with demanding clients is to reassure them.

You need to show them that SEO works, that SEO delivers, and that SEO lasts.

You need to prove to them that SEO can help them achieve their goals, solve their problems, and satisfy their needs.

You need to reassure them.

 

How?

Here are some tips:

• Use data and evidence: Use data and evidence to back up your claims and arguments. Use tools like https://www.bing.com/webmasters/ or https://analytics.google.com/ to show them the metrics and the results. Use tools like https://www.bing.com/toolbox/keywords or https://ahrefs.com/keywords-explorer to show them the opportunities and the potential.

•Use testimonials and reviews: Use testimonials and reviews to show them the social proof and credibility. Use testimonials and reviews from your own clients, your industry leaders, or your peers. Use testimonials and reviews that are relevant, specific, and authentic.

• Use guarantees and contracts: Use guarantees and contracts to show them the security and the commitment. Use guarantees and contracts that are clear, fair, and realistic. Use guarantees and contracts that outline your responsibilities, your deliverables, your timelines, and your payment terms.

By reassuring your demanding clients, you can help them trust SEO better and build a long-term relationship with them.

– Type #3: The Impatient Client

The impatient client is the one who has reasonable expectations and goals but wants to achieve them faster than possible.

They want to rank for relevant and profitable keywords, such as:

• best fitness tracker for runners

• how to lose weight fast and easy

• home workout for beginners

• etc.

They want to rank on the first page of Google and Bing, and preferably in the top three positions.

They want to rank faster than their competitors, but also in a sustainable and ethical way.

They want to rank by investing a reasonable amount of money, time, and resources.

They want to rank by following SEO best practices and guidelines.

They want to rank and get results.

But they want to get them faster than possible.

 

– Reason #3: They Don’t Respect SEO

The main reason why impatient clients are impatient is because they don’t respect SEO.

They don’t respect the process, the effort, or the patience that SEO requires.

They don’t respect the fact that SEO is a long-term game, that SEO takes time, and that SEO is not a magic bullet.

They don’t respect the fact that SEO is not a one-time thing, that SEO needs constant maintenance, and that SEO is not a guarantee.

They don’t respect SEO.

They just want results.

Fast.

 

– Solution #3: Manage Them

The best way to deal with impatient clients is to manage them.

You need to set clear and realistic expectations and goals and communicate them frequently and transparently.

You need to show them the progress and the results and explain them clearly and honestly.

You need to manage them.

How?

 

Here are some tips:

• Use SMART goals: Use SMART goals to set clear and realistic expectations and goals. SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound. For example, instead of saying “I’ll rank your site higher,” say “I’ll rank your site for 10 relevant and profitable keywords on the first page of Google and Bing within 6 months.”.

• Use milestones and deadlines: Use milestones and deadlines to break down your SEO project into smaller and manageable tasks. For example, instead of saying “I’ll do SEO for your site”, say “I’ll do keyword research by next week, content optimization by next month, link building by next quarter, etc..

• Use reports and updates: Use reports and updates to show your progress and your results. For example, instead of saying “I’m working on your site”, say “I’ve increased your site’s authority by 10%, your site’s traffic by 20%, your site’s revenue by 30%, etc.”. Use tools like https://www.bing.com/webmasters/ or https://datastudio.google.com/ to create and share your reports and updates.

 

By managing your impatient clients, you can help them respect SEO better and keep them satisfied and loyal.

Conclusion

In this post,

You learned how to deal with impatient SEO clients who want results FAST.

 

You learned that there are three common types of impatient SEO clients:

• The unrealistic client, who has unrealistic expectations and goals

• The demanding client, who has high expectations and standards

• The impatient client, who has reasonable expectations and goals, but wants to achieve them faster than possible

 

You also learned that there are three main reasons why they are impatient:

• They don’t understand SEO

• They don’t trust SEO

• They don’t respect SEO

 

And you learned that there are three ways to deal with them:

• Educate them, by explaining what SEO is, how SEO works, and why SEO matters

• Reassure them, by showing them that SEO works, that SEO delivers, and that SEO lasts

• Manage them, by setting clear and realistic expectations and goals, and communicating them frequently and transparently

 

By following these tips, you can deal with impatient SEO clients better, deliver results, and get paid.

I hope you found this post helpful.

If you have any questions or feedback, please use the comment section. 

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What is the Future of SEO? (And How to Prepare for It)

SEO is constantly changing.

What worked yesterday may not work tomorrow, and what works today may not work in the future.

So,

What is the future of SEO? And how can you prepare for it?

 

In this post,

I’ll show you:

• The major trends that are shaping the future of SEO

• The best practices to optimize your site for each trend

• The tools and resources to help you stay ahead of the curve

 

Let’s dive in.

– Trend #1: User Intent

User intent is the goal or purpose behind a search query. It’s what the user wants to achieve by typing something into Google.

For example, someone searching for “best laptop” may have different intents, such as:

• Comparing different laptop models and features

• Finding the best laptop for a specific need or budget

• Buying a laptop online or in a nearby store

Google’s job is to understand the user intent and provide the most relevant and helpful results for each query.

That’s why Google is constantly improving its algorithms and features to match the user intent better.

 

For example,

Google may show different types of results for the same query, depending on the user intent, such as:

• Featured snippets

• People also ask

• Video carousels

• Shopping ads

• Local packs

• Knowledge panels

These are called search intent modifiers.

They modify the search results to match the user intent more closely.

 

For example,

if someone searches for “how to make pizza”, Google may show a featured snippet with a step-by-step recipe, a video carousel with cooking tutorials, and a people also ask box with related questions.

But if someone searches for “pizza near me”, Google may show a local pack with nearby pizza places, a map with directions, and a knowledge panel with ratings and reviews.

As you can see,

Google is trying to provide the best answer for each user intent, not just the best keyword match.

 

So,

How can you optimize your site for user intent?

Here are some best practices:

• Keyword Research: Use tools like https://www.bing.com/toolbox/keywords or https://ahrefs.com/keywords-explorer to find keywords that match your topic and audience. Look for keywords with high search volume, low competition, and high business value.

• Analyze the search results: For each keyword, look at the top 10 results on Google and Bing. Pay attention to the search intent modifiers, such as featured snippets, video carousels, etc. These will tell you what kind of content and format Google and Bing prefer for that keyword.

• Create User Focus Content: Write content that answers the user intent behind the keyword. Provide useful and relevant information, examples, case studies, images, videos, etc. Make your content easy to read, scan, and understand. Use clear headings, subheadings, bullet points, etc.

Optimize your content for search modifiers: If you want to rank for a featured snippet, for example, use a question as your headline and provide a concise answer in the first paragraph. If you want to rank for a video carousel, create a video that covers the topic and upload it to YouTube. If you want to rank for a local pack, optimize your Google My Business profile and get more reviews.

 

– Trend #2: User Experience

User experience (UX) is how a user feels when interacting with your site.

It includes factors such as:

• Site speed

• Mobile-friendliness

• Navigation

• Design

• Layout

• Content quality

• Usability

• Accessibility

 

UX is important for SEO for two reasons:

• First, UX affects user behavior, such as bounce rate, dwell time, click-through rate, etc. These are signals that Google and Bing use to measure the quality and relevance of your site. If your site provides a good UX, users will stay longer, click more, and come back more often. This will boost your rankings and traffic.

• Second, UX affects core web vitals, such as loading, interactivity, and visual stability. These are metrics that Google and Bing use to measure the performance and stability of your site. If your site provides a good UX, it will load faster, respond quicker, and look smoother. This will improve your rankings and traffic.

 

So, How can you optimize your site for UX?

 

Here are some best practices:

• Use fast and reliable hosting services. Choose a hosting service that offers fast loading speeds, high uptime, and good customer support.You can use tools like https://www.bing.com/webmasters/ or https://developers.google.com/speed/pagespeed/insights/ to test your site speed and performance.

• Make your website mobile-friendly: Use a responsive design that adapts to different screen sizes and devices. You can use tools like https://www.bing.com/webmaster/tools/mobile-friendliness or https://search.google.com/test/mobile-friendly to check your site’s mobile-friendliness.

• Improve your website navigation: Make your site easy to navigate and explore. Use a clear and consistent menu, breadcrumbs, sitemap, etc. Provide internal links to related pages and external links to authoritative sources. Use descriptive and keyword-rich URLs, titles, and meta descriptions.

• Enhance your website design: Make your site visually appealing and professional. Use a consistent and harmonious color scheme, font, and style. Use high-quality images, videos, and graphics. Avoid clutter, pop-ups, and distractions. Use white space, contrast, and alignment to create a clear hierarchy and focus.

• Boost your content quality: Make your content valuable and engaging. Use original and accurate information, examples, case studies, etc. Use clear and compelling headlines, subheadings, introductions, and conclusions. Use short and simple sentences, paragraphs, and words. Use an active voice, tone, and style that match your audience and purpose.

• Increase website usability: Make your site easy to use and understand. Use clear and intuitive labels, buttons, forms, etc. Provide clear and helpful feedback, error messages, and instructions. Provide search, filter, and sorting options. Provide contact, support, and FAQ pages.

• Ensure your website accessibility: Make your site accessible and inclusive for all users, regardless of their abilities, preferences, or devices. Use alt text, captions, transcripts, etc. for images, videos, and audio. Use headings, landmarks, and labels for structure and navigation. Use contrast, size, and spacing for readability and visibility. Use keyboard, mouse, and touch inputs for interaction.

 

– Trend #3: Artificial Intelligence

Artificial intelligence (AI) is the ability of machines to perform tasks that normally require human intelligence, such as:

• Understanding natural language

• Recognizing images and faces

• Learning from data and feedback

• Solving problems and making decisions

 

AI is transforming SEO in many ways,

Such as:

• Ranking Algorithms: Google and Bing use AI to power their ranking algorithms, such as https://www.bing.com/search?q=rankbrain and https://www.bing.com/search?q=bert. These algorithms use machine learning and natural language processing to understand the meaning and context of search queries and web pages.

They can also adapt and improve over time based on user behavior and feedback.

• Content generation: AI can also help with creating and optimizing content, such as https://www.bing.com/webmasters/content-submission-api and https://cloud.google.com/natural-language. These tools use AI to analyze, generate, and optimize content for SEO. They can help with tasks such as keyword research, content ideation, content writing, content editing, content formatting, etc.

• Voice search: AI is also enabling voice search, which is the ability to search the web using voice commands, such as https://www.bing.com/search?q=voice+search and https://assistant.google.com/.

These tools use AI to recognize and process voice inputs and provide voice outputs.

Voice search is becoming more popular and convenient, especially on mobile devices and smart speakers.

So,

How can you optimize your site for AI?

Here are some best practices:

• Optimize your website for ranking algorithms: To rank well on Google and Bing, you need to optimize your site for their ranking algorithms, such as RankBrain and BERT. This means creating content that matches the user intent, provides a good UX, and uses natural and conversational language. You also need to monitor your site’s performance and user behavior, and make adjustments accordingly.

• Leverage AI tools for content generation: To create and optimize content for SEO, you can use AI tools, such as Bing Content Submission API and the Google Natural Language API. These tools can help you with various aspects of content creation and optimization, such as finding keywords, generating ideas, writing content, editing content, formatting content, etc. You can also use AI tools to check your content quality, readability, and uniqueness.

• Prepare your site for voice search: To optimize your site for voice search, you need to make your site voice-friendly, such as using short and simple sentences, paragraphs, and words, using questions and answers, using schema markup and structured data, etc. You also need to optimize your site for mobile devices and smart speakers, such as by using a responsive design, improving your site speed, and using HTTPS.

 

Conclusion

The future of SEO is shaped by three major trends: user intent, user experience, and artificial intelligence.

To prepare for the future of SEO, you need to:

• Optimize your site for user intent, by creating user-focused content and matching the search intent modifiers

• Optimize your site for user experience, by improving your site speed, mobile-friendliness, navigation, design, content quality, usability, and accessibility

• Optimize your site for artificial intelligence, by leveraging AI tools for content generation and preparing your site for voice search

By following these best practices, you can stay ahead of the curve and rank higher on Google and Bing.

I hope you found this post helpful. If you have any questions or feedback, please let me know.

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Improve Communication & Support with Your SEO Clients

Communication is one of the most important skills for any SEO professional.

Without effective communication, you can’t build trust, rapport, and loyalty with your clients.

You can’t explain your strategy, report your results, or handle their feedback. And you can’t prevent or resolve any issues that might arise during your SEO projects.

 

But communication is not always easy.

SEO is a complex and dynamic field, and not every client understands or appreciates what you do.

You might face challenges such as:

• Setting and managing expectations

• Educating and informing clients

• Dealing with difficult or demanding clients

• Handling complaints or conflicts

• Retaining and growing clients

So,

How can you improve your communication and support with your SEO clients?

How can you make sure that you and your clients are on the same page and that you deliver a great customer experience?

 

In this post,

I’ll share with you 7 practical tips that will help you communicate better with your SEO clients and provide them with the support they need.

 

– Tip #1: Know Your Clients

The first tip to improve your communication and support with your SEO clients is to get to know them. This means understanding.

• Business goals and objectives

• SEO needs and challenges

• Industry and competition

• Target audience and market

• Brand voice and personality

• Communication preferences and style

Knowing your clients will help you tailor your communication and support to their specific situation and expectations.

It will also help you build rapport and trust with them, showing them that you care about their success.

To know your clients,

You need to do some research and ask some questions.

For example, you can:

• Visit their website and social media profiles

• Read their blog posts and customer reviews

• Check their online reputation and authority

• Analyze their SEO performance and opportunities

• Ask them about their business history and vision

• Ask them about their SEO goals and KPIs

• Ask them about their pain points and frustrations

• Ask them about their ideal customer and value proposition

• Ask them about their communication preferences and expectations

 

The more you know about your clients, the better you can communicate  and support them.

 

– Tip #2: Set Clear Expectations

The second tip to improve your communication and support with your SEO clients is to set clear expectations.

This means defining and agreeing on the following:

• Scope and deliverables of your SEO project

• Timeline and milestones of your SEO project

• Roles and responsibilities of each party

• Communication frequency and channels

• Reporting format and metrics

• Feedback and revision process

• Payment terms and conditions

Setting clear expectations will help you avoid misunderstandings, confusion, and conflicts with your clients. It will also help you manage your clients’ expectations and keep them satisfied with your work.

To set clear expectations, you need to document and communicate them.

For example,

You can:

• Create a detailed SEO proposal and contract

• Conduct a kickoff meeting and presentation

• Send a welcome email and onboarding package

• Use a project management tool and calendar

• Use a reporting tool and dashboard

• Use a feedback and review tool and system

• Use an invoicing and payment tool and platform

The more you set clear expectations, the better you can communicate and support your clients.

 

– Tip #3: Educate Your Clients

The third tip to improve your communication and support with your SEO clients is to educate your clients. This means teaching them about:

• The basics and benefits of SEO

• The best practices and trends of SEO

• The process and strategy of your SEO project

• The results and impact of your SEO project

Educating your clients will help you establish your credibility and authority as an SEO expert. It will also help you explain your work and justify your decisions to your clients. And it will help you increase your clients’ involvement and appreciation of your work.

To educate your clients, you need to create and share some educational materials.

For example, you can:

• Send them some SEO guides and resources

• Invite them to some SEO webinars and workshops

• Show them some SEO case studies and testimonials

• Explain your SEO audit and analysis

• Explain your SEO strategy and action plan

• Explain your SEO results and recommendations

The more you educate your clients, the better you can communicate and support them.

 

– Tip #4: Communicate Regularly

The fourth tip to improve your communication and support with your SEO clients is to communicate regularly.

This means keeping in touch with your clients and updating them on:

• Progress and status of your SEO project

• Achievements and challenges of your SEO project

• Next steps and actions of your SEO project

Communicating regularly will help you maintain a good relationship and rapport with your clients.

It will also help you keep your clients informed and engaged with your work. And it will help you prevent or address any issues or concerns that might arise during your SEO project.

To communicate regularly, you need to use some communication tools and methods.

For example, you can:

• Send them some emails and newsletters

• Call them or chat with them online

• Meet them in person or online

• Send them some reports and dashboards

• Send them some surveys and feedback forms

The more you communicate regularly, the better you can communicate and support your clients.

– Tip #5: Listen Actively

The fifth tip to improve your communication and support with your SEO clients is to listen actively.

This means paying attention to what your clients say and how they say it, and showing them that you understand and care about their:

• Needs and expectations

• Questions and concerns

• Feedback and suggestions

• Praise and complaints

Listening actively will help you build trust and empathy with your clients.

It will also help you learn more about your clients and their situation. And it will help you improve your work and service based on your clients’ input.

To listen actively, you need to practice some listening skills and techniques.

For example, you can:

• Ask open-ended and follow-up questions

• Use verbal and non-verbal cues

• Paraphrase and summarize

• Reflect and empathize

• Acknowledge and appreciate

The more you listen actively, the better you can communicate and support your clients.

– Tip #6: Be Responsive

The sixth tip to improve your communication and support with your SEO clients is to be responsive. This means answering your clients’ queries and requests promptly and professionally and providing them with the:

• Information and answers they need

• Solutions and options they want

• Support and assistance they require

Being responsive will help you show your clients that you respect and value their time and business. It will also help you keep your clients happy and loyal to your work. And it will help you avoid or resolve any problems or complaints that might occur during your SEO project.

To be responsive, you need to follow some responsiveness rules and standards.

For example, you can:

• Set and follow a response time policy

• Use an autoresponder or chatbot

• Use a ticketing or helpdesk system

• Use a knowledge base or FAQ page

• Use a customer satisfaction or rating system

The more you be responsive, the better you can communicate and support your clients.

– Tip #7: Be Transparent

The seventh and final tip to improve your communication and support with your SEO clients is to be transparent.

This means being honest and open with your clients about the:

• Scope and limitations of your SEO project

• Risks and challenges of your SEO project

• Mistakes and failures of your SEO project

• Changes and adjustments of your SEO project

Being transparent will help you establish your integrity and reliability as an SEO professional.

It will also help you manage your clients’ expectations and emotions.

And it will help you prevent or recover from any setbacks or disappointments that might happen during your SEO project.

To be transparent,

You need to follow some transparency principles and practices.

For example, you can:

• Use clear and simple language

• Use data and evidence

• Use disclaimers and disclosures

• Use guarantees and refunds

• Use testimonials and reviews

The more you be transparent, the better you can communicate and support your clients.

 

Conclusion

Communication and support are essential for any SEO project. By following these 7 tips, you can improve your communication and support with your SEO clients, and provide them with a great customer experience.

Do you have any other tips or strategies to improve your communication and support with your SEO clients?

Let me know in the comments below.

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How to Lose Your SEO Clients (And How to Avoid It)

Losing SEO clients is one of the worst things that can happen to an SEO agency.

Not only does it hurt your revenue and reputation, but it also demoralizes your team and wastes your resources.

But why do SEO clients leave? And what can you do to prevent it?

 

In this post,

I’ll reveal the top reasons why SEO clients leave and how you can avoid them by following some proven best practices.

Reason #1: You Set Unrealistic Expectations

One of the main reasons why SEO clients leave is that they are disappointed with the results.

They expected to see a huge boost in traffic and rankings in a short time, but instead, they got little or no improvement.

This is usually the result of setting unrealistic expectations at the beginning of the project.

Maybe you promised too much, or maybe you didn’t explain how SEO works and what it takes to succeed.

Either way, you failed to manage your client’s expectations and set them up for frustration and dissatisfaction.

The best way to avoid this problem is to be honest and transparent with your clients from the start. Don’t make promises you can’t keep, and don’t oversell your services.

Instead,

Educate your clients about the SEO process, the challenges, the risks, and the opportunities.

Explain to them what you can do, what you can’t do, and what you need from them to succeed.

Also,

Set realistic and measurable goals and milestones, and track and report your progress regularly. This way, you can show your clients the value of your work and keep them engaged and motivated.

Reason #2: You Fail to Communicate Effectively

Another common reason why SEO clients leave is that they feel ignored or misunderstood.

They don’t hear from you often enough, or they don’t understand what you’re doing and why.

This is usually the result of poor communication skills and habits. Maybe you don’t update your clients frequently, or maybe you use too much jargon and technical terms.

Either way,

You failed to communicate effectively with your clients and build trust and rapport.

The best way to avoid this problem is to communicate clearly and consistently with your clients. Don’t assume they know everything, and don’t leave them in the dark.

Instead,

Use simple and plain language, and explain your actions and strategies in a way that they can understand and appreciate. Use visuals, examples, and data to support your points and make them more engaging.

Also, communicate with your clients regularly and use different channels and formats. Send them emails, calls, reports, and newsletters, and invite them to meetings, webinars, and workshops.

This way, you can keep your clients informed and involved and show them that you care.

Reason #3: You Deliver Low-Quality Work

Another obvious reason why SEO clients leave is that they are unhappy with the quality of your work. They find errors, mistakes, or inconsistencies in your deliverables, or they discover that you use shady or outdated techniques.

This is usually the result of low standards, a lack of skills, or unethical practices. Maybe you don’t follow the best practices, or maybe you don’t have the expertise or experience to handle the project.

Either way, you failed to deliver high-quality work and meet your client’s expectations and needs.

The best way to avoid this problem is to deliver high-quality work and follow the best practices. Don’t cut corners, and don’t compromise on quality.

Instead, invest in your skills and knowledge and keep up with the latest trends and changes in SEO. Use reliable tools and methods, and follow the guidelines and recommendations of Google and other search engines.

Also, check your work for errors and mistakes, and fix them before you send them to your clients.

Use tools like Grammarly, Hemingway, and SurferSEO to improve your writing, readability, and SEO.

This way, you can deliver high-quality work and impress your clients.

 

Reason #4: You Don’t Provide Enough Value

Another subtle reason why SEO clients leave is that they don’t see the value of your work.

They don’t understand how your work contributes to their business goals and growth, or they don’t see a positive return on their investment.

This is usually the result of not aligning your work with your client’s needs and objectives or not demonstrating your value and impact.

Maybe you focus on the wrong metrics, or maybe you don’t measure and report your results properly.

Either way, you failed to provide enough value and justify your fees.

The best way to avoid this problem is to provide enough value and prove your worth. Don’t focus on vanity metrics, and don’t rely on generic reports.

Instead, align your work with your client’s needs and objectives, and focus on the metrics that matter to them. For example, if your client’s goal is to increase conversions, focus on metrics like conversion rate, revenue, and ROI.

Also,

Measure and report your results accurately and effectively.

Use tools like Google Analytics, Google Search Console, and SEMrush to track and analyze your performance, and use tools like Google Data Studio, Databox, and DashThis to create and share custom and interactive reports.

This way, you can provide enough value and prove your worth.

Reason #5: You Don’t Adapt to Changes

Another inevitable reason why SEO clients leave is that they outgrow your services.

They change their goals, needs, or preferences, or they face new challenges or opportunities.

This is usually the result of not adapting to changes and evolving with your clients. Maybe you don’t notice the changes, or maybe you don’t offer the solutions or services that your clients need.

Either way, you failed to adapt to changes and stay relevant and competitive.

The best way to avoid this problem is to adapt to changes and evolve with your clients.

Don’t stick to the same plan, and don’t offer the same services.

Instead, monitor and anticipate the changes, and offer the solutions or services that your clients need. For example, if your client’s goal is to expand to a new market, offer them multilingual SEO or international SEO services.

Also,

Keep learning and improving your skills and knowledge, and offer new and innovative solutions or services that your clients might not even know they need. For example, if your client’s goal is to improve their online reputation, offer them online reputation management or review management services.

This way, you can adapt to changes and stay relevant and competitive.

 

Reason #6: You Don’t Build a Strong Relationship

Another overlooked reason why SEO clients leave is that they don’t feel a strong connection with you. They don’t see you as a partner, but as a vendor.

They don’t trust you, respect you, or like you.

This is usually the result of not building a strong relationship and rapport with your clients. Maybe you don’t show interest in their business, or maybe you don’t show appreciation for their feedback.

Either way, you failed to build a strong relationship and loyalty with your clients.

The best way to avoid this problem is to build a strong relationship and rapport with your clients.

Don’t treat them as transactions, and don’t take them for granted.

Instead, show interest in their business and learn about their goals, challenges, and opportunities. Ask them questions, listen to their answers, and offer your insights and suggestions.

Also, show appreciation for their feedback and act on it. Thank them for their comments, compliments, and complaints, and use them to improve your work and service.

This way, you can build a strong relationship and loyalty with your clients.

Conclusion

Losing SEO clients is a painful and costly experience, but it can be avoided by following some proven best practices.

By setting realistic expectations, communicating effectively, delivering high-quality work, providing enough value, adapting to changes, and building a strong relationship, you can keep your SEO clients happy and loyal and grow your SEO agency.

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Get Content from SEO Clients QUICKLY

One of the biggest challenges that SEO agencies face is getting content from their clients.

Content is the foundation of any SEO campaign, and without it, you can’t optimize, rank, or drive traffic to your client’s site.

But getting content from clients is not easy.

Clients are busy, they don’t know what to write, they don’t have the time or the skills, or they simply don’t see the value of content.

So,

How can you get content from SEO clients quickly and efficiently?

How can you make the process easier and smoother for both you and your clients?

In this post,

I’ll show you 5 proven strategies that will help you get content from SEO clients quickly without compromising on quality or results.

– Strategy #1: Use Content Briefs

The first strategy to get content from SEO clients quickly is to use content briefs.

Content briefs are documents that outline the purpose, goals, requirements, and guidelines for each piece of content that you need from your clients.

Content briefs are essential for several reasons:

• They help you communicate your expectations and instructions clearly and concisely to your clients.

• They help your clients understand what you need from them, why, and how to deliver it.

• They help you save time and avoid back-and-forth emails and revisions.

 

To create effective content briefs, you need to include the following elements:

• The target keyword and its search intent

• The content type and format (blog post, landing page, product description, etc.)

• The content length and structure (headings, subheadings, bullet points, etc.)

• The content tone and style (formal, informal, friendly, authoritative, etc.)

• The content goal and call to action (what you want the reader to do after reading the content)

• The content deadline and delivery method (email, Google Docs, etc.)

You can use tools like Frase, Clearscope , or Dashword to create and automate content briefs based on your target keywords and competitors.

– Strategy #2: Use Content Templates

The second strategy to get content from SEO clients quickly is to use content templates. Content templates are pre-written outlines or frameworks that you can use to create different types of content.

Content templates are useful for several reasons:

• They help you standardize and streamline your content creation process and ensure consistency and quality across your projects.

• They help your clients follow a proven and effective formula to create content that ranks and converts.

• They help you reduce the amount of editing and feedback that you need to provide to your clients.

 

To create content templates, you need to follow these steps:

• Identify the most common types of content that you need from your clients (blog posts, landing pages, product descriptions, etc.)

• Analyze the top-ranking pages for each content type and identify the common elements and patterns that they share (title, introduction, headings, subheadings, bullet points, images, etc.)

• Create a template for each content type based on the best practices and examples that you found, and include placeholders and instructions for your clients to fill in.

You can use tools like Copy.ai, Jarvis, or Rytr to generate and customize content templates using artificial intelligence.

– Strategy #3: Use Content Surveys

The third strategy to get content from SEO clients quickly is to use content surveys.

Content surveys are online forms or questionnaires that you can use to collect information and feedback from your clients.

Content surveys are helpful for several reasons:

• They help you gather the necessary data and insights that you need to create content that matches your client’s brand, audience, and goals.

• They help your clients provide you with the relevant and accurate information that you need to create content that meets their expectations and needs.

• They help you avoid misunderstandings and miscommunication that can lead to delays and dissatisfaction.

To create content surveys, you need to follow these steps:

• Identify the key questions that you need to ask your clients before you start creating content for them (such as their business name, website, target audience, value proposition, unique selling points, etc.)

• Create a survey for each content project that you work on, and include the questions that you need to ask your clients, as well as the options or answers that they can choose from.

• Send the survey to your clients and ask them to complete it as soon as possible, and use the responses to create content that suits their needs and preferences.

You can use tools like Google Forms, Typeform , or SurveyMonkey. to create and send content surveys to your clients.

– Strategy #4: Use Content Interviews

The fourth strategy to get content from SEO clients quickly is to use content interviews.

Content interviews are live or recorded conversations that you can use to extract information and stories from your clients.

Content interviews are beneficial for several reasons:

• They help you capture the voice and personality of your clients and their brand, and use it to create content that resonates with their audience.

• They help your clients share their expertise and experience, and provide you with valuable and original content that you can use to create engaging and authoritative content.

• They help you build rapport and trust with your clients, and make them feel more involved and invested in the content creation process.

To conduct content interviews, you need to follow these steps:

• Prepare a list of open-ended questions that you want to ask your clients, based on the topic and goal of the content that you need to create.

• Schedule a time and date to interview your clients, and choose a platform or tool that you want to use to record the conversation (such as Zoom , Loom, or Otter).

• Conduct the interview with your clients, and ask them the questions that you prepared, as well as any follow-up questions that you might have.

• Transcribe the interview and use the transcript to create content based on the information and stories that your clients shared.

– Strategy #5: Use Content Outsourcing

The fifth and final strategy to get content from SEO clients quickly is to use content outsourcing. Content outsourcing is the process of hiring external writers or agencies to create content for your clients.

Content outsourcing is advantageous for several reasons:

• It helps you save time and resources that you can use to focus on other aspects of your SEO projects, such as strategy, analysis, and optimization.

• It helps you scale your content production and meet the demands and deadlines of your clients, without compromising on quality or results.

• It helps you access a pool of talented and experienced writers who can create content for any niche, topic, or industry.

To use content outsourcing, you need to follow these steps:

• Find a reliable and reputable content writing service or platform that can provide you with high-quality and SEO-friendly content for your clients (such as FATJOE, Verblio, or WriterAccess).

• Place an order for the content that you need, and provide the details and instructions that you want the writers to follow, such as the target keyword, content type, content length, content tone, etc.

• Review the content that you receive, and make any revisions or changes that you need, and deliver the content to your clients.

Conclusion

Obtaining content from clients who are focused on search engine optimization in a prompt manner is certainly not unachievable.

By employing the strategy that has been previously outlined,

You possess the capability to accomplish these responsibilities with a high level of professionalism.

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We’re #1 Sustainable Link Building Agency

In this post,

I’m going to show you how you can partner with a link building agency that collaborates with One Tree Planted, a non-profit organization that plants trees around the world.

 

You’ll learn:

• What is One Tree Planted and why it matters for the environment and your brand

• How to find and choose a link building agency that works with One Tree Planted

• What are the benefits and challenges of working with a sustainable link building agency

• How to measure and optimize the results of your link building campaign

Let’s dive right in.

 

What is One Tree Planted and Why It Matter?

One Tree Planted is a 501(c)(3) non-profit organization that plants trees in four regions: North America, Latin America, Africa, and Asia. Their mission is to restore forests, improve biodiversity, and fight climate change.

One Tree Planted works with local partners and communities to plant native and diverse tree species that are appropriate for each region. They also monitor and maintain the trees to ensure their survival and growth.

One Tree Planted has a simple and transparent model: for every dollar donated, they plant one tree. They also provide reports and certificates to show the impact of each donation.

One Tree Planted is not only good for the planet, but also for your brand.

 

By collaborating with a link building agency that works with One Tree Planted, you can:

• Show your social responsibility and commitment to sustainability

• Enhance your brand image and reputation among your customers and stakeholders

• Differentiate yourself from your competitors and stand out in your niche

• Attract more links and traffic from eco-conscious websites and audiences

How to Find and Choose a Link Building Agency that Works with One Tree Planted.

Not all link building agencies are created equal.

Some may claim to be sustainable, but they may not have a clear and credible partnership with One Tree Planted.

To find and choose a link building agency that works with One Tree Planted, you need to do some research and due diligence.

Here are some tips to help you:

 

• Check the agency’s website and look for the One Tree Planted logo or badge. This indicates that the agency is an official partner of One Tree Planted and that they donate a portion of their revenue to the organization.

• Ask the agency for proof of their donations and impact. The agency should be able to provide you with reports and certificates from One Tree Planted that show how many trees they have planted and where.

• Review the agency’s portfolio and case studies. The agency should have a track record of delivering high-quality links and results for their clients. Look for examples of websites that they have built links for, and check their domain authority, relevance, and traffic.

• Contact the agency and ask them about their link building strategy and process. The agency should have a clear and ethical approach to link building, and they should be able to explain how they find, outreach, and secure links for your website. They should also be able to customize their strategy according to your goals, budget, and niche.

What are the Benefits and Challenges of Working with a Sustainable Link Building Agency. 

Working with a sustainable link building agency that collaborates with One Tree Planted can bring you many benefits, such as:

• Boosting your organic rankings and traffic. Link building is one of the most important factors for SEO, and by working with a reputable and experienced agency, you can get more links from authoritative and relevant websites that can improve your visibility and authority in the search engines.

• Building trust and loyalty with your customers and stakeholders. By showing your support for a noble cause, you can create a positive impression and emotional connection with your target audience. You can also leverage your partnership with One Tree Planted to create engaging and inspiring content and stories that can attract more attention and engagement.

• Contributing to the environment and society.

By working with a sustainable link building agency, you can make a difference and have a positive impact on the planet and the people. You can help restore forests, protect wildlife, and support local communities.

 

However, working with a sustainable link building agency can also have some challenges, such as:

• Finding the right agency that matches your needs and expectations.

As mentioned earlier, not all link building agencies are trustworthy and reliable, and you need to do your homework and vetting before choosing one.

You also need to make sure that the agency understands your niche, audience, and goals, and that they can deliver the results that you want.

• Paying a premium price for the service. Working with a sustainable link building agency may cost you more than working with a regular link building agency, as the agency may charge a higher fee to cover their donation and overhead costs.

However,

You need to weigh the cost against the value and return that you can get from the service, and decide if it is worth it for you.

• Managing the communication and collaboration with the agency. Working with a link building agency requires constant communication and feedback, and you need to establish a clear and effective channel and process for that.

You also need to monitor and measure the performance and progress of the link building campaign, and provide the agency with the necessary inputs and guidance.

How to Measure and Optimize the Results of Your Link Building Campaign

To make the most of your link building campaign, you need to track and analyze the results and outcomes of your efforts. You also need to optimize and improve your link building strategy and tactics based on the data and insights that you collect.

Here are some steps that you can follow to measure and optimize the results of your link building campaign:

• Define your link building goals and metrics.

You need to have a clear and specific idea of what you want to achieve and how you want to measure it. For example, you may want to increase your organic traffic, conversions, or revenue, and you may want to use metrics such as the number of links, the domain authority, the referral traffic, or the conversion rate of the links.

 

• Set up your tracking and reporting tools.

You need to have the right tools and systems to collect and analyze the data and information related to your link building campaign.

For example,

you may use Google Analytics, Google Search Console, Ahrefs, Moz, or SEMrush to track and measure your links and their impact on your website and SEO.

 

• Review and evaluate your link building performance and results.

You need to regularly check and assess how your link building campaign is performing and what results it is delivering. You need to compare your actual results with your expected results, and identify the gaps and opportunities for improvement. You also need to look for the patterns and trends that can help you understand the effectiveness and efficiency of your link building strategy and tactics.

 

• Optimize and adjust your link building strategy and tactics. Based on your findings and insights, you need to make the necessary changes and modifications to your link building strategy and tactics. You may need to refine your target websites, your outreach methods, your link types, or your content formats.

You may also need to test and experiment with different variables and options to find the best ones for your link building campaign.

Conclusion

Working with a sustainable link building agency that collaborates with One Tree Planted can be a great way to grow your organic traffic and rankings while also supporting a good cause.

However,

You need to be careful and diligent when choosing a link building agency, and make sure that they are credible, experienced, and aligned with your goals and values.

You also need to measure and optimize the results of your link building campaign, and use the data and feedback to improve your link building performance and outcomes.

If you’re interested in working with a sustainable link building agency that works with One Tree Planted, you can contact us today and we’ll be happy to help you.

We have a proven track record of delivering high-quality links and results for our clients, and we have a strong partnership with One Tree Planted that allows us to plant one tree for every link that we build.

We look forward to hearing from you and helping you grow your website and your brand.