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Amazon Affiliate Ranking – Guide With Success Tips in 2021

Amazon affiliateIf you’re starting a new Amazon affiliate niche website, Go with an expired domain, unless you’re trying to build a brand around your purchased keywords.

You can hardly go wrong working with the clean expired domain.

What is Expired Domain?

Expired domains are domains that have been registered by individuals, businesses, or organizations, but aren’t renewed after the contract ends, or are deliberately terminated.

That means that they are available for re-registration.

There are many reasons why someone would choose to abandon a domain; one reason could be that the web project failed, or that a domain portfolio went into liquidation. Domains can also end up becoming free due to the owner receiving warnings for possible trademark infringement.

Re-registering can also result in legal consequences.

Reasons to work with Expired Domain:

  • Gives quick boost on SERP
  • You don’ have to start afresh
  • Start building new links immediately
  • High metrics auditing with SEO tools.
  • Gives great advantage over existing competitors on SERP.
  • Saves time and expenses.

Need an EXPIRED domain? Then  Start Here.

NB: It still ok if you’re starting with a new domain or already existing website if you have one. You need to put in the work and success is guaranteed.

Content Strategy:

Is your competitor doing ‘Best 5 review ‘for a product? You want to write about the “Best 10 review “for the same product.

For example, I am using the Keyword: ‘Best Manual Coffee Grinder’


Amazon affiliate product check

I wouldn’t go-ahead to write about the “Top 3” But instead “Top 10 or Best 10”.

What do you tend to achieve using this hack? Google loves information, the more the merrier, working with this practice gives room to expand your content idea.  I will do this instead;


We always provide you with “Supporting Keywords” to each primary keyword you buy from us. Make use of them wisely to spread out your contents.

  • Use them in your Headers (H2- H3)
  • Work with them forming your Content.

NB: Please see our BONUS Folder to learn how about our On-Page Checklist.

What do you get the following Our Content Strategy?

  • Room to expand your content Idea.
  • You will be having more words than your competitor in the long run.
  • It will lead to having more LSI keywords naturally.
  • Getting organic traffic from Google with No Backlinks.


Make use of Table of Content Plus [ TOC +] on your WordPress website. This approach works best with our Supporting Keywords.

Download TOC +: HERE

What will you get using this approach?

You’re giving people easy access to navigate through your content without having to click through on your Website Title (URL) on SERP. If done right, you should have something like;

Amazon affiliate keyword research sitelinks

Another Example:

sitelinks for amazon affiliate keyword research

With more sitelinks from your website, the more the CTR and more Traffic. With good CTR , the better your chances of dominating SERP for your purchased keyword.


Do you want a fast result on SERP?

If Yes! Then you need backlinks.

Research by SearchEngineJournal Revealed that Backlink is the second most important ranking factor after content. Our Keyword research has made it possible to have you ranking with minimal investment. You don’t have to exhaust all your budget in building backlinks like most of your competitors’ will.

We put this into consideration before publishing our AMAZON Keywords on Store OR Reporting for Custom Keyword Research Purpose.

A peak on our Keyword selection Criteria with KWfinder:

keyword research with kwfinder

You will agree with me this is an easy to rank Amazon affiliate keyword.


Our criteria for Selecting the BEST easy to rank Keywords;

  • Link Building: Average links Built to a page must be < 15. We have a generally pass mark of 75%, Remember getting a 75% mark in college earns you an ‘A’ right? We do in-depth research on SERP to make sure 75% of the top 10 websites ranking on SERP have less than 15 links. It is applicable as well to a number of Referring Domains (RD).
  • On-Page Optimization: Are the pages well Optimized? On-page Wise? Do they have more than 2000-2500 words of content? – We have all these in consideration before selecting our Keywords.
  • Page Authority (PA):  We always check Page Authority of the websites on SERP to determine if the page authority is not just been influenced by the Domain Authority.

A website like AMAZON.COM;

Snippet AMAZON affiliate

With ZERO (0) backlinks but High PA (50).

This portrays our idea of having the Page Authority influenced by the authority coming from the domain and as well doesn’t make the keyword hard to rank on SERP.


Strategy Chart :


Ranking AMAZON affiliate Chart


Why this Strategy?

Ever heard of people having their keywords stuck on page 2 of Google?

stucked at page 2 SEO

There are so many reasons behind this but one great method of getting your website unstuck is building relevancy from scratch. Here is a post by @Leith to justify this claim.

Our Primary Keywords do always come up with Secondary keywords.

Content strategy can be practised in 2 major ways;

  • Create 1-page Primary keyword content then have supporting keywords in Headers (H2, H3, etc.) as explained above.
  • Create 1-page Primary keyword content then have other pages about Supporting Keywords.

We’re working with option “2” in the chart above as our main objective is to create relevancy – The more contents/pages we have built the better for us. Strategy “2” makes best practice if you have a new website and would make a jump on SERP when stuck on page 2 for already existing websites.

We hope you put this Amazon affiliate niche success tips to practice and if you’ve got any questions, please use the comment section below. We respond fast !

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Amazon Affiliate Keyword Research – Best Way in 2021

tips conducting affiliate researchAffiliate marketing is one of the most accessible types of internet marketing available.

Nevertheless, accessible does not mean easy.

Most affiliate programs will accept new publishers who have the most basic of websites. Even though it has become a little more difficult due to ‘thin content’ acquisitions for aspiring marketers, it’s still easy to get an affiliate account with Amazon.

Amazon Associates was one of the first online affiliate programs to hit the world wide web back in 1996, which means you would be hard-pressed to find an internet marketer who has not heard of it.

What does this mean?

It means competition. Long gone are the days of writing about whatever you fancied and hoping it would rank. The big dogs of the internet will nine times out of ten be able to outrank your content for keywords like ‘best 4k tv’.

All hope is not lost, though.

For affiliate marketing, you should work smarter, not harder. Stop putting your life and soul into these 150k searches per month keywords, which sites like PCgamer and Tech Advisor are ranking for, and start focusing on practical, lower search terms.

The best Amazon affiliate keywords to focus on are those with buying intent.

If someone is searching for ‘best vacuum for a small apartment’, they are already in buying mode and want an answer fast.

You won’t need to convince them to buy a vacuum, as they are already that way inclined. All you need to do is present them with the information they want, including outbound links to Amazon, in the easiest way possible.

How to find the Perfect Amazon Keywords

The process of finding these ‘golden nugget’ keywords is this:

  1. Generate a seed keyword.
  2. Filter the keywords that have buying intent from your seed keyword.
  3. Determine the competition levels of filtered keywords.

Doing a Competitor Analysis

If you want to outrank your competitor, you must focus on doing a complete analysis of the kind of keywords they are ranking for. It isn’t going to be as easy as you think. You must take the time out to audit your competitors keywords.

Once you have that under control, you could make use of free keyword research tools – That’s if you’re on low budget.

Tools like UberSuggest can help you get a very good idea about the kind of keywords that your competitors are ranking for. Insert their website in the provided box, For the purpose, We will be using English/Us. 


Hit the search button and you should be prompted with keywords your competitor is ranking for.It does become a lot easier for you to gauge the kind of keywords that you can also target your audience with.

Mind you, the process is quite lengthy and very inclusive of the kind of rigorous research that you put into it. This itself is often the deal-breaker and gets the majority of your work done without any issues further.

Choosing a Seed Keyword

For this example, let’s say we are in the Home & Garden niche.

Navigate to that category on Amazon and have a browse of their subcategories.

We are looking for a product type to choose, rather than focusing on the subcategory.

We select the Bath category and notice that there seem to be quite a few digital bathroom scales on the first page, which would indicate their popularity. There are also lots of positive reviews, which is another good sign.

Therefore our seed keyword will be digital bathroom scales.

Once you have selected the seed keyword, the next thing you need to do is check for its popularity and credibility. You can put in any keyword and you will likely find the keywords with a lot of search volume. That is not your target. With the seed keyword, you need to settle on one which has a very high search volume and at the same time, has a very low competition as well.

What this does is ensure to make the process of ranking the keyword very easy for you. When the competition is low, chances are that the CPC of the keyword will be higher too

Finding Keywords with Buying Intent

As we explained previously, we aren’t looking to try and rank for generic keywords. Digital bathroom scales on Google will be full of large authoritative websites, with little chance for you to compete. Not only that but as the keyword is not buyer-focused, you will receive a lot of browsing traffic even if you do rank well for it.

Plug your chosen seed keyword into your favourite keyword research tool and look for keyword variations like:

  • Best digital bathroom scales
  • Best digital scales for large bathroom
  • Digital bathroom scale reviews
  • Digital bathroom scales under $50
  • Most accurate digital bathroom scale

The traffic you will receive from ranking for these terms will be hyper-targeted with strong buying intent.

Checking the Competition for your Keywords

Knowing how competitive a keyword is can take months, or even years of practice, but there are a few tricks to help you out if you’re new.

The easiest way is to see if another generic affiliate website is ranking in the top ten. While you may think this is counterproductive, it tells us that Google is happy to rank sites like yours for the keyword.

What I would avoid though, is if the first page is dominated by e-commerce sites, including Google’s personalized ads, as well as massive authority affiliate sites.

If you see domains like ‘‘ in the SERPS and it doesn’t have a ridiculously high DA and RD, you should be golden.