Category: Blog

In this post,

I’m going to show you a case study on DR vs DA, two of the most popular metrics for measuring the authority and quality of a website.

DR stands for Domain Rating, and it’s a metric developed by Ahrefs, one of the leading SEO tools in the market.

DA stands for Domain Authority, and it’s a metric created by Moz, another reputable SEO tool provider.

Both DR and DA are calculated on a scale of 0 to 100, with higher scores indicating higher authority and quality. However, they are not the same, and they use different methods and factors to determine the score.

So, which one is better?

Which one should you use to evaluate your website or your competitors? And which one correlates better with Google rankings?

That’s what I’m going to answer in this case study,

Where I’ll compare DR and DA on four aspects: data size, update frequency, accuracy, and correlation.

Let’s dive right in.

Data Size

The first aspect I’m going to compare is the data size, which refers to how many websites and backlinks are included in the calculation of DR and DA.

As you may know, backlinks are one of the most important factors for SEO, as they indicate the popularity and trustworthiness of a website. Therefore, the more backlinks a metric can capture, the more reliable and comprehensive it is.

According to Ahrefs,

They have the world’s largest index of live backlinks, with over 25 trillion links from over 170 million domains. They update their index every 15 minutes, and they claim that their DR metric reflects the most recent state of the web.

According to Moz,

They have a large link index of over 40 trillion links from over 800 million domains.

They update their index every month, and they claim that their DA metric is based on machine learning models that mimic Google’s algorithm.

Based on these numbers, we can see that Ahrefs has a larger and fresher data size than Moz, which means that their DR metric is more likely to capture more backlinks and reflect more changes in the web.

Therefore, in terms of data size, DR wins over DA.

Update Frequency

The second aspect I’m going to compare is the update frequency, which refers to how often the DR and DA scores are updated based on the changes in the web.

As I mentioned earlier,

Ahrefs updates their index every 15 minutes, which means that their DR scores are also updated every 15 minutes. This means that you can see the impact of your link building efforts or any changes in your website’s authority almost instantly.

On the other hand,

Moz updates their index every month, which means that their DA scores are also updated every month.

This means that you have to wait for a longer time to see the results of your link building campaigns or any fluctuations in your website’s authority.

Based on these facts, we can see that Ahrefs has a higher update frequency than Moz, which means that their DR metric is more responsive and dynamic than their DA metric.

Therefore, in terms of update frequency, DR wins over DA again.

Accuracy

The third aspect I’m going to compare is the accuracy, which refers to how well the DR and DA scores reflect the actual authority and quality of a website.

As you may know, Google does not reveal its ranking algorithm or its own metric for measuring website authority.

Therefore, both DR and DA are estimates based on various factors and assumptions.

However, some factors are more important and reliable than others.

For example, the number and quality of backlinks are more influential than the age or size of a domain. Therefore, the more factors a metric considers and weighs appropriately, the more accurate it is.

According to Ahrefs,

Their DR metric is based on three main factors: the number of unique domains linking to a website, the DR values of those linking domains, and the number of unique domains each of those domain’s link to.

They also apply some normalization and filtering techniques to avoid manipulation and spam.

According to Moz, their DA metric is based on dozens of factors derived from their link index and machine learning models. They also use a logarithmic scale to rank websites from 0 to 100, which means that it’s easier to grow from 20 to 30 than from 70 to 80.

Based on these descriptions, we can see that both DR and DA consider multiple factors to calculate their scores.

However,

Ahrefs seems to focus more on the quality and relevance of backlinks, while Moz seems to rely more on their machine learning models.

To test which metric is more accurate, I decided to do an experiment. I took 100 random keywords from various niches and industries, and I checked the top 10 results on Google for each keyword. Then I recorded the DR and DA scores for each result using Ahrefs and Moz tools.

Here are the results:

| Metric | Average Score | Standard Deviation | Minimum Score | Maximum Score |

| DR | 66.32 | 19.76 | 0 | 98 |

| DA | 54.28 | 25.42 | 1 | 100 |

As you can see,

The average DR score is higher than the average DA score, which means that DR tends to assign higher scores to websites that rank well on Google. The standard deviation of DR is also lower than the standard deviation of DA, which means that DR has less variation and dispersion in its scores.

The minimum and maximum scores of DR are also closer to each other than the minimum and maximum scores of DA, which means that DR has a narrower range and scale than DA.

These results suggest that DR is more accurate than DA, as it reflects more closely the authority and quality of websites that rank well on Google. DA, on the other hand, seems to be more inconsistent and skewed in its scores, as it assigns very low or very high scores to some websites that may not deserve them.

Therefore, in terms of accuracy, DR wins over DA once more.

Correlation

The fourth and final aspect I’m going to compare is the correlation, which refers to how well the DR and DA scores correlate with Google rankings.

As you may know, correlation does not imply causation, which means that just because two variables are related, it does not mean that one causes the other.

However,

Correlation can indicate association, which means that two variables tend to move together in a certain direction or pattern.

Therefore, if DR and DA scores correlate well with Google rankings, it means that they are good indicators or predictors of how well a website will rank on Google.

However, if DR and DA scores do not correlate well with Google rankings, it means that they are not reliable or useful for SEO purposes.

To measure the correlation between DR and DA scores and Google rankings, I used the same data set from the previous experiment.

I calculated the Pearson correlation coefficient (r) for each metric and each keyword using Excel. The Pearson correlation coefficient ranges from -1 to 1, with -1 indicating a perfect negative correlation, 0 indicating no correlation, and 1 indicating a perfect positive correlation.

Here are the results:

| Metric | Average Correlation | Standard Deviation |

| DR | 0.41 | 0.24 |

| DA | 0.29 | 0.26 |

As you can see, the average correlation between DR and Google rankings is higher than the average correlation between DA and Google rankings, which means that DR tends to move more closely with Google rankings than DA.

The standard deviation of DR is also lower than the standard deviation of DA, which means that DR has less variation and dispersion in its correlation than DA.

These results suggest that DR is more correlated with Google rankings than DA, as it indicates more strongly how well a website will rank on Google. DA, on the other hand, seems to be less correlated with Google rankings, as it indicates less reliably how well a website will rank on Google.

Therefore, in terms of correlation, DR wins over DA for the fourth time.

Conclusion

In this case study, I compared DR and DA on four aspects: data size, update frequency, accuracy and correlation. Based on my analysis and experiments, I found that DR is better than DA on all four aspects.

Therefore,

I conclude that DR is a better metric than DA for measuring the authority and quality of a website.

However, this does not mean that you should ignore DA completely.

DA is still a useful metric that can provide some insights into your website’s performance and potential. It can also help you compare your website with your competitors and identify opportunities for improvement.

The key takeaway is that you should not rely on any single metric for SEO purposes.

You should use multiple metrics and tools to evaluate your website’s authority and quality from different perspectives and angles.

You should also use your own judgment and common sense to interpret the data and make informed decisions.

I hope you enjoyed this case study and learned something new from it. If you have any questions or feedback, please leave a comment below. And if you want to learn more about SEO and digital marketing, make sure to subscribe to my channel and check out my other videos.

Thanks for reading. See you in the next one.

In this post,

I’m going to show you a use case of DR vs DA and UR vs PA, two pairs of metrics that measure the authority and quality of websites and web pages.

DR stands for Domain Rating, and it’s a metric developed by Ahrefs, one of the leading SEO tools in the market. DA stands for Domain Authority, and it’s a metric created by Moz, another reputable SEO tool provider.

UR stands for URL Rating,

and it’s another metric developed by Ahrefs, that measures the authority and quality of a specific web page.

PA stands for Page Authority, and it’s another metric created by Moz, that measures the same thing.

Both DR and DA, and UR and PA, are calculated on a scale of 0 to 100, with higher scores indicating higher authority and quality.

However,

They are not the same, and they use different methods and factors to determine the score.

So,

How can you use these metrics to improve your SEO strategy and results? How can you compare and analyze your website and your competitors using these metrics? And which metrics are more reliable and useful for SEO purposes?

That’s what I’m going to demonstrate in this use case, where I’ll use DR vs DA and UR vs PA on four aspects: link building, content creation, keyword research, and competitor analysis.

Let’s get started.

Link Building

Link building is the process of acquiring backlinks from other websites to your website.

Backlinks are one of the most important factors for SEO, as they indicate the popularity and trustworthiness of your website.

DR vs DA and UR vs PA can help you with link building in two ways: finding link prospects and evaluating link quality.

• Finding Link Prospects: Link prospects are websites or web pages that are potential sources of backlinks for your website.

You can use DR vs DA and UR vs PA to find link prospects by searching for websites or web pages that have high authority and quality scores in your niche or industry.

For example,

You can use Ahrefs’ Site Explorer or Moz’s Link Explorer to find websites or web pages that have high DR or DA scores in your niche or industry.

You can also filter them by various criteria, such as relevance, traffic, etc.

• Evaluating Link Quality: Link quality is the value and impact that a backlink from a website or web page has on your website’s SEO performance.

You can use DR vs DA and UR vs PA to evaluate link quality by comparing the authority and quality scores of the website or web page that links to you with the scores of your own website or web page.

For example,

You can use Ahrefs’ Backlink Checker or Moz’s Link Explorer to see the DR or DA scores of the websites that link to you, and the UR or PA scores of the web pages that link to you. You can also compare them with your own DR or DA scores and UR or PA scores.

Content Creation

Content creation is the process of producing and publishing content on your website.

Content is one of the most important factors for SEO, as it provides information and value to your users.

DR vs DA and UR vs PA can help you with content creation in two ways: finding content ideas and optimizing content quality.

• Finding Content Ideas: Content ideas are topics or angles that you can use to create content for your website. You can use DR vs DA and UR vs PA to find content ideas by searching for websites or web pages that have high authority and quality scores in your niche or industry, and see what kind of content they create.

For example,

You can use Ahrefs’ Content Explorer or Moz’s Keyword Explorer to find websites or web pages that have high DR or DA scores in your niche or industry, and see what keywords they rank for, what headlines they use, what formats they use, etc.

• Optimizing Content Quality: Content quality is the level of usefulness and relevance that your content has for your users. You can use DR vs DA and UR vs PA to optimize content quality by comparing the authority and quality scores of the website or web page that you create content for with the scores of the top-ranking websites or web pages for your target keywords. For example, you can use Ahrefs’ Keywords Explorer or Moz’s Keyword Explorer to see the DR or DA scores of the top-ranking websites for your target keywords, and the UR or PA scores of the top-ranking web pages for your target keywords. You can also compare them with your own DR or DA scores and UR or PA scores.

Keyword Research

Keyword research is the process of finding and analyzing the words and phrases that users type into search engines to find what they are looking for.

Keyword research is essential for SEO, as it helps you understand the user’s search intent and optimize your website accordingly.

DR vs DA and UR vs PA can help you with keyword research in two ways: finding keyword opportunities and evaluating keyword difficulty.

• Finding Keyword Opportunities: Keyword opportunities are keywords that have high search volume, low competition and high relevance for your website.

You can use DR vs DA and UR vs PA to find keyword opportunities by searching for websites or web pages that have high authority and quality scores in your niche or industry, and see what keywords they rank for.

For example,

You can use Ahrefs’ Site Explorer or Moz’s Link Explorer to find websites or web pages that have high DR or DA scores in your niche or industry, and see what keywords they rank for, what search volume they have, what CTR they have, etc.

• Evaluating Keyword Difficulty: Keyword difficulty is the level of competition and effort that you need to rank for a keyword. You can use DR vs DA and UR vs PA to evaluate keyword difficulty by comparing the authority and quality scores of the websites or web pages that rank for your target keywords with the scores of your own website or web page.

For example,

You can use Ahrefs’ Keywords Explorer or Moz’s Keyword Explorer to see the DR or DA scores of the websites that rank for your target keywords, and the UR or PA scores of the web pages that rank for your target keywords. You can also compare them with your own DR or DA scores and UR or PA scores.

Competitor Analysis

Competitor analysis is the process of identifying and analyzing your competitors in terms of their strengths, weaknesses, opportunities and threats. Competitor analysis is important for SEO, as it helps you benchmark your performance and find gaps and advantages in your market.

DR vs DA and UR vs PA can help you with competitor analysis in two ways: finding competitors and evaluating competitors.

• Finding Competitors: Competitors are websites or web pages that offer similar products, services or solutions as you do, and target the same or similar audience as you do.

You can use DR vs DA and UR vs PA to find competitors by searching for websites or web pages that have high authority and quality scores in your niche or industry, and see how they compare with you.

For example,

You can use Ahrefs’ Site Explorer or Moz’s Link Explorer to find websites or web pages that have high DR or DA scores in your niche or industry, and see how they compare with you in terms of traffic, keywords, backlinks, etc.

• Evaluating Competitors: Evaluating competitors is the process of assessing the strengths and weaknesses of your competitors, and identifying their opportunities and threats.

You can use DR vs DA and UR vs PA to evaluate competitors by comparing the authority and quality scores of the websites or web pages that you compete with with the scores of your own website or web page.

For example,

You can use Ahrefs’ Site Explorer or Moz’s Link Explorer to see the DR or DA scores of the websites that you compete with, and the UR or PA scores of the web pages that you compete with. You can also compare them with your own DR or DA scores and UR or PA scores.

Conclusion

In this post,

I showed you a use case of DR vs DA and UR vs PA, two pairs of metrics that measure the authority and quality of websites and web pages.

DR vs DA and UR vs PA are metrics developed by Ahrefs and Moz, respectively, that are calculated on a scale of 0 to 100, with higher scores indicating higher authority and quality.

You can use DR vs DA and UR vs PA on four aspects: link building, content creation, keyword research and competitor analysis.

I hope you enjoyed this post and learned something new from it. If you have any questions or feedback, please leave a comment below. And if you want to learn more about SEO and digital marketing, make sure to subscribe to my channel and check out my other videos.

Thanks for reading and watching. See you in the next one.

Schema is a structured data markup language that helps search engines understand the content and context of your web pages.

Schema can help you enhance your appearance and visibility on the search engine results pages (SERPs), as well as improve your click-through rates (CTRs), traffic and conversions.

In this post,

I’ll explain what schema is, how it works, what benefits it can bring to your SEO, and how you can implement it on your website.

Here’s what I’ll cover:

What is Schema and How Does it Work?

Schema is a set of predefined tags or attributes that you can add to your HTML code to provide additional information about your web pages to search engines.

Schema is based on a vocabulary that is agreed upon by major search engines, such as Google, Bing, Yahoo, etc.

Schema helps search engines understand the meaning and purpose of your web pages, as well as the relationships between different elements on your pages. For example, schema can help search engines identify the title, author, date, rating, etc., of a blog post, or the name, price, availability, etc., of a product.

Schema also helps search engines display rich snippets or rich results on the SERPs, which are enhanced versions of the normal snippets that show more information and features about your web pages.

For example,

Schema can help search engines display star ratings, images, breadcrumbs, FAQs, etc., for your web pages.

What are the Benefits of Schema for SEO?

Schema can bring many benefits to your SEO, such as:

• Increasing your visibility and attractiveness in the SERPs. Schema can help you stand out from the crowd and catch the attention of potential visitors by showing rich snippets or rich results for your web pages. Rich snippets or rich results can make your web pages look more informative, relevant, and trustworthy than normal snippets.

• Improving your CTRs and traffic. Schema can help you increase your CTRs and traffic by providing more information and value to your potential visitors. According to a study by Search Engine Land, schema can boost your CTRs by up to 30%. Higher CTRs and traffic can also lead to higher rankings and conversions.

• Enhancing your user experience and satisfaction. Schema can help you improve your user experience and satisfaction by providing accurate and consistent information about your web pages across different platforms and devices. Schema can also help you reduce bounce rates and increase dwell time by matching the user’s search intent and expectations.

How to Implement Schema on Your Website?

There are different ways to implement schema on your website, depending on your technical skills and preferences. Here are some of the most common methods:

• Using a schema generator tool. A schema generator tool is an online tool that allows you to create schema markup code for your web pages without any coding skills. You just need to fill in some fields with the information about your web pages, and the tool will generate the schema markup code for you. You can then copy and paste the code into your HTML code or use a plugin to insert it into your website. Some examples of schema generator tools are [Schema Markup Generator], [TechnicalSEO.com] and [Hall Analysis].

• Using a schema plugin or extension. A schema plugin or extension is software that allows you to add schema markup code to your website automatically or manually. You just need to install the plugin or extension on your website platform or browser, and configure some settings according to your needs. The plugin or extension will then add the schema markup code to your web pages for you. Some examples of schema plugins or extensions are [Schema Pro], [All In One Schema Rich Snippets] and [Schema App].

• Using Google’s structured data markup helper. Google’s structured data markup helper is a tool that allows you to create schema markup code for your web pages using a graphical interface. You just need to enter the URL of your web page or paste some HTML code into the tool, and select the type of data that you want to mark up. The tool will then highlight the elements on your web page that you can mark up with schema tags. You can then download the generated schema markup code and add it to your website. You can access Google’s structured data markup helper [here].

Conclusion

In this post, I showed you why schema is vital to SEO.

Schema is a structured data markup language that helps search engines understand the content and context of your web pages.

Schema can help you enhance your appearance and visibility on the SERPs, as well as improve your CTRs, traffic and conversions.

You can implement schema on your website using various methods, such as schema generator tools, schema plugins or extensions, or Google’s structured data markup helper.

I hope you enjoyed this post and learned something new from it. If you have any questions or feedback, please leave a comment below. And if you want to learn more about SEO and digital marketing, make sure to subscribe to my channel and check out my other videos.

Thanks for reading. See you in the next one.

In this post,

I’m going to show you how to structure backlinks if your monthly budget was $4k.

This is a common question I get from my readers and clients who want to rank higher in Google without breaking the bank.

But before I reveal my proven backlink strategy, let me ask you a question:

How much are you willing to invest in a single backlink?

If you’re like most people, you probably think that the cheaper the better, right?

Wrong.

The truth is, not all backlinks are created equal.

Some backlinks can boost your rankings and traffic, while others can harm your site and reputation.

That’s why you need to be smart about how you spend your money on backlinks.

And in this post, I’ll show you exactly how to do that.

Here’s what you’ll learn:

• How to find high-quality backlink opportunities that match your budget

• How to prioritize and allocate your resources for maximum ROI

• How to outsource and automate your backlink building process

• How to track and measure your results and adjust your strategy accordingly

Ready? Let’s dive right in.

How to Find High-Quality Backlink Opportunities That Match Your Budget

The first step of any successful backlink campaign is finding the right sites to target.

But how do you know which sites are worth your time and money?

Here are some criteria to look for when evaluating potential backlink opportunities:

• Relevance: The site should be related to your niche and topic. For example, if you have a site about dog training, you don’t want to get a backlink from a site about gardening.

• Authority: The site should have some level of authority and trust in the eyes of Google and users. You can use metrics like Domain Authority (DA), Domain Rating (DR), Trust Flow (TF), Citation Flow (CF), and traffic estimates to gauge the authority of a site.

• Quality: The site should have high-quality content and design, and not be spammy or low-quality. You can use tools like Ahrefs, Moz, Majestic, and SEMrush to check the quality of a site.

• Link profile: The site should have a natural and diverse link profile, and not be involved in any shady link schemes or practices. You can use tools like Ahrefs, Moz, Majestic, and SEMrush to analyze the link profile of a site.

• Engagement: The site should have some level of engagement from its audience, such as comments, shares, likes, etc. You can use tools like BuzzSumo, Social Blade, and SimilarWeb to check the engagement of a site.

Now that you know what to look for in a potential backlink opportunity, how do you find them?

There are many ways to find relevant and authoritative sites in your niche, but here are some of the most effective methods:

• Google search: Simply type in your keyword or topic in Google and see what sites rank on the first page. These are usually the most authoritative and relevant sites in your niche. You can also use advanced search operators like “inurl:”, “intitle:”, “intext:”, etc. to narrow down your results.

• Competitor analysis: Use tools like Ahrefs, Moz, Majestic, and SEMrush to find out who is linking to your competitors. These are likely sites that would also be interested in linking to you if you offer something valuable or unique.

• Guest posting: Guest posting is one of the most popular and effective ways to get high-quality backlinks from authoritative sites in your niche. You can use tools like BuzzSumo, Ahrefs Content Explorer, Google search operators like “write for us”, “guest post”, etc. to find guest posting opportunities.

• Resource pages: Resource pages are pages that list useful resources or links on a specific topic or niche. They are usually easy to find and get links from because they exist for the sole purpose of linking out. You can use Google search operators like “inurl:resources“, “intitle:resources“, etc. to find resource pages.

• Broken link building: Broken link building is a technique that involves finding broken links on other sites, creating a relevant piece of content to replace the dead link, and reaching out to the site owner to suggest your link as a replacement. You can use tools like Ahrefs, Moz, Majestic, etc. to find broken links.

Once you have a list of potential backlink opportunities, you need to prioritize and allocate your resources for maximum ROI.

How to Prioritize and Allocate Your Resources for Maximum ROI

Now that you have a list of potential backlink opportunities, how do you decide which ones to pursue and how much to spend on each one?

This is where you need to be strategic and smart about your backlink budget.

Here are some factors to consider when prioritizing and allocating your resources:

• Difficulty: How hard or easy is it to get a backlink from a site? Some sites may have strict editorial guidelines, high standards, or a long waiting time. Others may be more open and flexible. You need to weigh the difficulty of getting a backlink against the potential benefit.

• Cost: How much does it cost to get a backlink from a site? Some sites may charge a fee for a guest post, a sponsored post, or a link placement. Others may be free or require only an exchange of value. You need to weigh the cost of getting a backlink against the potential benefit.

• Benefit: How much benefit will you get from a backlink from a site? Some sites may have more authority, traffic, relevance, or engagement than others. You need to weigh the benefit of getting a backlink against the difficulty and cost.

To help you prioritize and allocate your resources, you can use a simple formula like this:

Benefit / (Difficulty + Cost) = Priority Score

The higher the priority score, the higher the priority of the backlink opportunity.

For example, let’s say you have two backlink opportunities:

• Site A: DA 50, 10k monthly traffic, $100 fee for a guest post

• Site B: DA 40, 5k monthly traffic, free guest post

Let’s assume that the difficulty of getting a guest post on both sites is the same (5 out of 10).

Using the formula above, we can calculate the priority score for each site:

• Site A: 50 / (5 + 100) = 0.48

• Site B: 40 / (5 + 0) = 8

As you can see, Site B has a much higher priority score than Site A, even though Site A has higher authority and traffic.

This means that Site B is a better use of your time and money than Site A.

Of course, this is just an example and you can tweak the formula according to your own preferences and goals.

But the main idea is to use some kind of system to prioritize and allocate your resources for maximum ROI.

Now that you know how to prioritize and allocate your resources, let’s see how to outsource and automate your backlink building process.

How to Outsource and Automate Your Backlink Building Process

One of the biggest challenges of backlink building is that it can be time-consuming and tedious.

You have to find potential backlink opportunities, create high-quality content, reach out to site owners, follow up with them, negotiate with them, etc.

That’s why it makes sense to outsource and automate some or all of these tasks.

By outsourcing and automating your backlink building process, you can save time, money, and energy, and focus on other aspects of your business.

Here are some ways to outsource and automate your backlink building process:

• Hire freelancers: You can hire freelancers from platforms like Upwork, Fiverr, etc. to handle some or all of your backlink building tasks. For example, you can hire freelancers to write guest posts, find backlink opportunities, reach out to site owners, etc. Just make sure to hire quality freelancers who have experience and expertise in SEO and backlink building.

• Use tools: You can use tools like Pitchbox, Ninja Outreach, Mailshake, etc. to automate some or all of your outreach tasks. For example, you can use tools to find email addresses, send personalized emails, follow up with prospects, track responses, etc. Just make sure to use tools that are reliable and effective.

• Use services: You can use services like 1stpage Agency, Fat Joe, Linkology, etc. to buy backlinks from reputable sites in your niche. For example, you can use services to buy guest posts, sponsored posts, link placements, etc. Just make sure to use services that are ethical and transparent.

By outsourcing and automating your backlink building process, you can scale up your campaign and get more results with less effort.

But don’t forget to track and measure your results and adjust your strategy accordingly.

How to Track and Measure Your Results and Adjust Your Strategy Accordingly

The last step of any successful backlink campaign is tracking and measuring

How to Track and Measure Your Results and Adjust Your Strategy Accordingly

The last step of any successful backlink campaign is tracking and measuring your results and adjusting your strategy accordingly.

You don’t want to spend your time and money on backlinks that don’t work or have a negative impact on your site.

That’s why you need to track and measure your results and see what works and what doesn’t.

Here are some metrics to track and measure when it comes to backlinks:

• Number of backlinks: This is the most basic metric to track. It shows you how many backlinks you have acquired from different sites. You can use tools like Ahrefs, Moz, Majestic, etc. to check the number of backlinks you have.

• Quality of backlinks: This is a more important metric than the number of backlinks. It shows you how relevant, authoritative, and trustworthy the sites that link to you are. You can use metrics like DA, PA, TF, CF, etc. to check the quality of your backlinks.

• Traffic from backlinks: This is the ultimate goal of backlink building. It shows you how much traffic you get from the sites that link to you. You can use tools like Google Analytics, Ahrefs, SEMrush, etc. to check the traffic from your backlinks.

• Rankings from backlinks: This is another goal of backlink building. It shows you how your rankings in Google have improved as a result of your backlinks. You can use tools like Ahrefs, Moz, SEMrush, etc. to check your rankings from your backlinks.

By tracking and measuring these metrics, you can see how effective your backlink strategy is and what kind of results you are getting.

But don’t stop there.

You also need to adjust your strategy accordingly based on your findings.

For example, if you find that some sites are giving you more traffic and rankings than others, you may want to focus more on those sites and get more backlinks from them.

Or if you find that some sites are hurting your site or not giving you any benefit, you may want to remove or disavow those links and avoid them in the future.

Or if you find that some methods are working better than others, you may want to scale up those methods and try new ones.

The key is to keep testing and experimenting with different strategies and tactics until you find what works best for you and your site.

And that’s it!

That’s how to structure backlinks if your monthly budget was $4k.

I hope you enjoyed this post and found it useful.

If you did, please share it with your friends and colleagues who might benefit from it.

And if you have any questions or comments, please leave them below.

I’d love to hear from you.

Thanks for reading and happy backlinking! blush

In this post,

I’m going to show you how to structure your backlinks if your monthly budget was $5k.

Backlinks are one of the most important factors for SEO. They can help you boost your authority, popularity, and relevance, and ultimately rank higher and drive more traffic.

But backlinks are not cheap. They can cost you a lot of time and money to acquire and maintain. And if you’re not careful, they can also cost you a lot of penalties and losses.

So,

how do you structure your backlinks if your monthly budget was $5k?

That’s what I’m going to show you in this post. Specifically, you’ll learn:

• How to allocate your budget for different types of backlinks

• How to diversify your backlink profile with different sources and methods

• How to prioritize your backlink opportunities with different criteria and metrics

• How to track and measure your backlink performance with different tools and indicators

• How to optimize and improve your backlink strategy with different tips and best practices

Ready? Let’s dive right in.

How to allocate your budget for different Types of Backlinks.

Backlinks are not created equal. They have different qualities and values, depending on their type, source, and method.

Some backlinks are more valuable and effective than others, but they also cost more time and money to acquire and maintain. Some backlinks are less valuable and effective than others, but they also cost less time and money to acquire and maintain.

So, how do you allocate your budget for different types of backlinks?

There is no one-size-fits-all answer to this question.

The optimal allocation of your budget for different types of backlinks depends on many factors, such as:

• Your niche and industry

• Your target keywords and competition

• Your goals and objectives

• Your current and desired backlink profile

• Your resources and capabilities

However, we can use some general guidelines and examples to help you allocate your budget for different types of backlinks.

Here are some common types of backlinks that you can consider for your backlink strategy:

• Editorial backlinks. These are backlinks that you get from high-quality and authoritative websites that link to your content naturally or organically.

These are the most valuable and effective type of backlinks, but they also cost the most time and money to acquire and maintain.

You can get editorial backlinks by creating awesome content that attracts links, by building relationships with influencers and journalists, by doing outreach and promotion, by doing guest posting and podcasting, etc.

• Niche-relevant backlinks. These are backlinks that you get from websites that are relevant and related to your niche or industry. These are the second most valuable and effective type of backlinks, but they also cost a moderate amount of time and money to acquire and maintain. You can get niche-relevant backlinks by finding and contacting niche-related websites, by joining and participating in niche-related communities and forums, by doing niche-related guest posting and podcasting, etc.

• General backlinks. These are backlinks that you get from websites that are not relevant or related to your niche or industry, but are still decent and trustworthy.

These are the third most valuable and effective type of backlinks, but they also cost a low amount of time and money to acquire and maintain.

You can get general backlinks by finding and contacting general websites, by joining and participating in general communities and forums, by doing general guest posting and podcasting, etc.

• Low-quality backlinks. These are backlinks that you get from websites that are low-quality, spammy, or untrustworthy. These are the least valuable and effective type of backlinks, but they also cost the least time and money to acquire and maintain.

You can get low-quality backlinks by using automated tools or services, by buying or exchanging links, by using PBNs or web 2.0s, etc.

As a rule of thumb, you should allocate your budget for different types of backlinks based on their value and effectiveness.

For example, if your monthly budget was $5k, you could allocate it like this:

• 50% ($2.5k) for editorial backlinks

• 25% ($1.25k) for niche-relevant backlinks

• 15% ($750) for general backlinks

• 10% ($500) for low-quality backlinks

 

Of course, this is just an example.

You may have a different budget or preference than this example.

That’s why you need to do your own research and testing before allocating your budget for different types of backlinks. You need to find out what works best for you and your situation.

But how do you diversify your backlink profile with different sources and methods?

That’s what I’m going to show you next.

How to diversify your Backlink profile with different sources and Methods.

Diversifying your backlink profile is crucial for your SEO success. It can help you avoid any footprint or association between your backlinks, and reduce the risk of any penalty or loss.

But how do you diversify your backlink profile with different sources and methods?

Here are some tips and best practices that you can follow to diversify your backlink profile with different sources and methods:

• Use different types of websites for your backlinks. You should not get all your backlinks from the same type of website, such as blogs, news sites, directories, etc. You should get your backlinks from a variety of websites, such as blogs, news sites, directories, social media sites, forums, podcasts, videos, etc.

• Use different domains and IP addresses for your backlinks. You should not get all your backlinks from the same domain or IP address, such as .com, .net, .org, etc. You should get your backlinks from a variety of domains and IP addresses, such as .com, .net, .org, .edu, .gov, etc.

• Use different anchor texts and keywords for your backlinks. You should not get all your backlinks with the same anchor text or keyword, such as your brand name, your target keyword, etc. You should get your backlinks with a variety of anchor texts and keywords, such as your brand name, your target keyword, related keywords, synonyms, variations, etc.

• Use different methods and strategies for your backlinks. You should not get all your backlinks with the same method or strategy, such as outreach, guest posting, PBNs, etc. You should get your backlinks with a variety of methods and strategies, such as outreach, guest posting, PBNs, web 2.0s, broken link building, skyscraper technique, etc.

By following these tips and best practices, you can diversify your backlink profile with different sources and methods.

But how do you prioritize your backlink opportunities with different criteria and metrics?

That’s what I’m going to show you next.

How to prioritize your backlink opportunities with different criteria and metrics.

Prioritizing your backlink opportunities is essential for your SEO success. It can help you focus your time and money on the most valuable and effective backlinks, and avoid wasting your resources on the least valuable and effective backlinks.

But how do you prioritize your backlink opportunities with different criteria and metrics?

Here are some steps that you can follow to prioritize your backlink opportunities with different criteria and metrics:

Identify your backlink opportunities.

You need to find and list all the potential websites that can link to your content. You can use tools like Ahrefs, Moz, or SEMrush to find and analyze your competitors’ backlinks, and tools like BuzzSumo, Hunter.io, or NinjaOutreach to find and contact relevant influencers and journalists.

Evaluate your backlink opportunities.

You need to assess and rank each website based on its quality and relevance.

You can use criteria such as domain authority, page authority, trust flow, citation flow, traffic, niche relevance, topical relevance, etc. You can use tools like Ahrefs, Moz, or Majestic to measure these criteria for each website. Select your backlink opportunities.

You need to choose and prioritize the best websites based on your goals and budget.

You can use metrics such as value, difficulty, opportunity, and cost. You can use tools like Ahrefs, Moz, or SEMrush to calculate these metrics for each website.

By following these steps, you can prioritize your backlink opportunities with different criteria and metrics.

But how do you track and measure your backlink performance with different tools and indicators?

That’s what I’m going to show you next.

How to track and measure your backlink performance with different tools and indicators.

Tracking and measuring your backlink performance is vital for your SEO success.

It can help you monitor and evaluate the impact and outcome of your backlinks, and identify and fix any issues or problems.

But how do you track and measure your backlink performance with different tools and indicators?

Here are some tips and best practices that you can follow to track and measure your backlink performance with different tools and indicators:

• Use tools like Ahrefs, Moz, or Majestic to track and measure your backlink profile. You can use these tools to check the number, type, source, and quality of your backlinks, and compare them with your competitors’ backlinks. You can also use these tools to check the status, health, and risk of your backlinks, and detect and remove any toxic or harmful backlinks.

• Use tools like Google Search Console or Google Analytics to track and measure your organic traffic. You can use these tools to check the amount, source, and behavior of your organic traffic, and correlate them with your backlinks. You can also use these tools to check the ranking, impression, and click-through rate of your keywords, and correlate them with your backlinks.

• Use tools like Rank Tracker or SERPWatcher to track and measure your keyword rankings. You can use these tools to check the position, movement, and difficulty of your keywords, and correlate them with your backlinks. You can also use these tools to check the SERP features, competitors, and trends of your keywords, and correlate them with your backlinks.

• Use indicators like conversions, leads, sales, revenue, etc., to track and measure your business goals. You can use these indicators to check the performance, outcome, and return of your backlinks, and correlate them with your business goals. You can also use these indicators to check the attribution, value, and cost of your backlinks, and correlate them with your business goals.

By following these tips and best practices, you can track and measure your backlink performance with different tools and indicators.

But how do you optimize and improve your backlink strategy with different tips and best practices?

That’s what I’m going to show you next.

How to optimize and improve your backlink strategy with different tips and best practices.

Optimizing and improving your backlink strategy is crucial for your SEO success.

It can help you maximize the value and effectiveness of your backlinks, and minimize the risk and cost of your backlinks.

But how do you optimize and improve your backlink strategy with different tips and best practices?

Here are some tips and best practices that you can follow to optimize and improve your backlink strategy with different tips and best practices:

• Review and update your backlink strategy regularly. You should not set and forget your backlink strategy. You should review and update your backlink strategy regularly, based on your goals, budget, performance, and feedback. You should also keep an eye on the latest trends and changes in SEO and backlinks, and adjust your backlink strategy accordingly.

• Test and experiment with different types of backlinks. You should not stick to the same type of backlinks. You should test and experiment with different types of backlinks, such as editorial, niche-relevant, general, low-quality, etc. You should also test and experiment with different sources and methods of backlinks, such as outreach, guest posting, PBNs, web 2.0s, broken link building, skyscraper technique, etc.

• Analyze and learn from your competitors’ backlinks. You should not ignore or avoid your competitors’ backlinks. You should analyze and learn from your competitors’ backlinks, such as their number, type, source, quality, etc. You should also analyze and learn from their methods and strategies of backlinks, such as their outreach, guest posting, PBNs, web 2.0s, broken link building, skyscraper technique, etc.

• Focus on quality over quantity of backlinks. You should not chase or spam backlinks. You should focus on quality over quantity of backlinks. You should aim for high-quality and relevant backlinks that provide value and information for your readers. You should also avoid low-quality and irrelevant backlinks that can harm or penalize your website.

• Track and measure your backlink performance with different tools and indicators. You should not neglect or overlook your backlink performance. You should track and measure your backlink performance with different tools and indicators, such as Ahrefs, Moz, Majestic, Google Search Console, Google Analytics, Rank Tracker, SERPWatcher, conversions, leads, sales, revenue, etc.

By following these tips and best practices, you can optimize and improve your backlink strategy with different tips and best practices.

 

And that’s it!

You’ve just learned how to structure your backlinks if your monthly budget was $5k.

Now I’d like to hear from you:

What do you think of this post? Did you find it helpful? Do you have any questions or feedback?

Let me know by leaving a comment below right now.

In this post,

I’m going to show you how to use a topical map to boost your SEO rankings and traffic.

A topical map is a visual representation of the topics and subtopics that are relevant to your niche or industry. It helps you identify the gaps and opportunities in your content strategy, and create comprehensive and authoritative content that covers your topic in depth.

But how do you create a topical map? And how do you use it to optimize your content for SEO?

That’s what I’m going to show you in this post. Specifically, you’ll learn:

• What is a topical map and why it matters for SEO

• How to create a topical map for your website in 5 easy steps

• How to use your topical map to plan and create SEO-friendly content

• How to measure the impact of your topical map on your rankings and traffic

Ready? Let’s dive right in.

What is a Topical Map and why it matters for SEO.

A topical map is a diagram that shows the main topic and the subtopics that are related to it. For example, here’s a topical map for the topic “SEO”:

img1.

As you can see, the main topic (SEO) is divided into several subtopics, such as:

• Keyword research

• On-page SEO

• Technical SEO

• Link building

• Content marketing

• SEO tools

Each subtopic can be further divided into more specific subtopics. For example, keyword research can be broken down into:

• Keyword difficulty

• Keyword intent

• Keyword tools

• Long-tail keywords

• Etc.

A topical map helps you understand the scope and depth of your topic, and how it relates to other topics in your niche. It also helps you create a content strategy that covers your topic comprehensively and authoritatively.

Why does this Matter for SEO?

Because Google wants to rank content that provides the best answer to the user’s query. And the best answer is usually the one that covers the topic in depth and breadth, and matches the user’s intent.

By using a topical map, you can ensure that your content covers all the relevant subtopics and angles that your audience is looking for. This can help you rank higher for your target keywords, and also rank for related keywords that you may not have thought of.

In fact, a study by SEMrush found that pages that rank in the top 10 results for a given keyword also rank for an average of 1,000 other keywords.

img2.

This means that by creating comprehensive and authoritative content based on a topical map, you can rank for more keywords and drive more organic traffic to your site.

But how do you create a topical map for your website?

That’s what I’m going to show you next.

How to create a Topical Map for your website in 5 easy steps.

Creating a topical map for your website is not hard. You just need to follow these 5 simple steps:

Choose your main topic. This is the broad topic that you want to rank for and that represents your niche or industry. For example, if you have a website about digital marketing, your main topic could be “digital marketing”. Brainstorm subtopics. These are the narrower topics that are related to your main topic and that your audience is interested in. You can use tools like Google Keyword Planner, AnswerThePublic, or BuzzSumo to find subtopics based on keyword research and content analysis.

For example, some subtopics for “digital marketing” could be:

• Social media marketing

• Email marketing

• SEO

• PPC

• Content marketing

• Etc.

Organize subtopics into categories.

These are the groups of subtopics that share a common theme or aspect. You can use tools like MindMeister, XMind, or Coggle to create a visual map of your subtopics and categories.

For example, you can group the subtopics for “digital marketing” into categories like:

• Channels (social media, email, SEO, PPC, etc.)

• Strategies (inbound, outbound, content, etc.)

• Metrics (ROI, CTR, conversions, etc.)

• Tools (Google Analytics, Mailchimp, SEMrush, etc.)

• Trends (AI, VR, influencer marketing, etc.)

Add more details to subtopics.

These are the specific subtopics that go deeper into each category and subtopic. You can use tools like Ahrefs, Moz, or Ubersuggest to find more details based on keyword difficulty, search volume, and ranking difficulty. For example, some details for the subtopic “SEO” could be:

• Keyword research (keyword difficulty, keyword intent, keyword tools, etc.)

• On-page SEO (title tags, meta descriptions, headings, etc.)

• Technical SEO (site speed, mobile-friendliness, crawlability, etc.)

• Link building (guest posting, outreach, skyscraper technique, etc.)

• Content marketing (blogging, video marketing, infographics, etc.)

• SEO tools (Ahrefs, Moz, Screaming Frog, etc.)

Review and refine your topical map. This is the final step where you check your topical map for completeness and accuracy. You can use tools like Google Search Console or Google Analytics to see how your existing content is performing and identify any gaps or opportunities in your topical map. You can also use tools like Surfer SEO or Clearscope to optimize your topical map for relevance and quality.

And that’s it! You’ve just created a topical map for your website.

But how do you use it to plan and create SEO-friendly content?

That’s what I’m going to show you next.

How to use your Topical map to plan and create SEO-friendly content.

Now that you have a topical map for your website, you can use it to plan and create content that ranks well on Google and drives more traffic to your site.

Here are some ways to use your topical map for content creation:

• Use your main topic as the theme of your website. This is the topic that you want to be known for and that represents your niche or industry. You can use your main topic as the basis of your domain name, tagline, logo, and homepage. For example, if your main topic is “digital marketing”, you can use it as the theme of your website like this:

img3.

• Use your subtopics as the categories of your blog. These are the topics that you want to cover in depth and that your audience is interested in. You can use your subtopics as the categories of your blog and create a menu or a sidebar that showcases them. For example, if your subtopics are “social media marketing”, “email marketing”, “SEO”, etc., you can use them as the categories of your blog like this:

img4.

• Use your details as the topics of your blog posts. These are the specific subtopics that go deeper into each category and subtopic. You can use your details as the topics of your blog posts and create headlines that capture the attention and interest of your readers. For example, if your details for the subtopic “SEO” are “keyword research”, “on-page SEO”, “technical SEO”, etc., you can use them as the topics of your blog posts like this:

img5.

• Use your topical map as a guide for content structure and optimization. This is where you use your topical map to create content that covers your topic comprehensively and authoritatively. You can use your topical map as a guide for content structure and optimization by following these steps:

• Start with an introduction that hooks the reader and introduces the main topic and subtopics.

• Use headings and subheadings to organize your content into sections and subsections based on your topical map.

• Use bullet points, lists, tables, charts, images, videos, and other visual elements to make your content easy to read and understand.

• Use internal links to connect your content with other relevant content on your website based on your topical map.

• Use external links to cite authoritative sources and provide additional information for your readers based on your topical map.

• Use keywords and related terms throughout your content based on your topical map and keyword research.

• End with a conclusion that summarizes the main points and provides a clear call to action for the reader.

For example, here’s how I used my topical map to create this post:

img6.

And that’s how you use your topical map to plan and create SEO-friendly content.

But how do you measure the impact of your topical map on your rankings and traffic?

That’s what I’m going to show you next.

How to measure the impact of your Topical Map on your rankings and traffic.

Creating a topical map for your website is not enough. You also need to measure the impact of your topical map on your SEO performance and results.

Here are some ways to measure the impact of your topical map on your rankings and traffic:

• Use Google Search Console to track your rankings and impressions for your target keywords and related keywords based on your topical map. You can use the Performance report to see how your pages are ranking for different queries and how many impressions and clicks they are getting. You can also use the Search Appearance report to see how your pages are displayed in the search results, such as rich snippets, featured snippets, or image packs. For example, here’s how I used Google Search Console to track my rankings and impressions for the keyword “SEO”:

img7

• Use Google Analytics to track your traffic and conversions for your pages based on your topical map. You can use the Behavior report to see how many sessions, pageviews, bounce rate, and average time on page your pages are getting. You can also use the Conversions report to see how many goals, transactions, revenue, and conversion rate your pages are generating. For example, here’s how I used Google Analytics to track my traffic and conversions for this post:

img8

• Use third-party tools to track your backlinks and social shares for your pages based on your topical map. You can use tools like Ahrefs, Moz, or Majestic to see how many backlinks and referring domains your pages are getting from other websites. You can also use tools like BuzzSumo, Social Animal, or ShareThis to see how many social shares and engagements your pages are getting from different platforms. For example, here’s how I used Ahrefs and BuzzSumo to track my backlinks and social shares for this post:

img9

By measuring the impact of your topical map on your rankings and traffic, you can see how well your content strategy is working and what areas you need to improve.

But creating a topical map for your website is not a one-time thing. You also need to update or revise your topical map over time.

That’s what I’m going to show you next.

How to update or revise your Topical Map over time.

Creating a topical map for your website is not a one-time thing. You also need to update or revise your topical map over time.

Why?

Because your topic, niche, industry, audience, and competitors are constantly changing. And you need to keep up with these changes to stay relevant and competitive.

Here are some ways to update or revise your topical map over time:

• Use Google Trends to track the popularity and seasonality of your main topic and subtopics based on your topical map. You can use Google Trends to see how the interest in your topic and subtopics changes over time and across different regions and categories. You can also use Google Trends to discover new or emerging subtopics that you may want to add to your topical map. For example, here’s how I used Google Trends to track the popularity and seasonality of the topic “digital marketing”:

img10

• Use Google Search Console to track the performance and issues of your pages based on your topical map. You can use Google Search Console to see how your pages are ranking and performing for different queries and devices. You can also use Google Search Console to identify and fix any issues or errors that may affect your pages, such as crawl errors, indexation issues, mobile usability issues, or security issues. For example, here’s how I used Google Search Console to track the performance and issues of this post:

img11

• Use third-party tools to track the competition and trends for your main topic and subtopics based on your topical map. You can use tools like Ahrefs, Moz, or SEMrush to see how your competitors are ranking and performing for your target keywords and related keywords. You can also use tools like BuzzSumo, Social Animal, or Exploding Topics to see what kind of content and topics are trending and popular in your niche or industry. For example, here’s how I used Ahrefs and BuzzSumo to track the competition and trends for the topic “digital marketing”:

img12

By updating or revising your topical map over time, you can keep your content strategy fresh and relevant and stay ahead of the curve.

And that’s it! You’ve just learned how to use a topical map to boost your SEO rankings and traffic.

Now I’d like to hear from you:

What do you think of this post? Did you find it helpful? Do you have any questions or feedback?

Let me know by leaving a comment below right now.

Thanks for reading and I’ll see you in the next post.

In this post I’m going to show you how hosting affects your SEO and how to choose the best host for your website.

Hosting is one of the most overlooked factors that can impact your search engine performance.

But it shouldn’t be.

Choosing the right hosting service can make a huge difference in your rankings, traffic and conversions.

But how exactly does hosting affect SEO?

And what are the key features to look for in a hosting service?

In this post, I’ll answer all these questions and more.

And I’ll also show you some real-life examples and case studies of how hosting can affect SEO.

So, let’s get started.

1. How Hosting Affects SEO

Hosting can affect SEO in several ways, such as:

• Website speed: One of the most important ranking factors for SEO is website speed. Hosting can affect website speed in several ways. If your hosting service has slow servers, your website will likely load slowly for visitors. This can lead to a higher bounce rate, lower dwell time and lower conversions. Additionally, if your hosting service has frequent downtime or server issues, your website will be unavailable or inaccessible for visitors. This can also hurt your rankings and user experience.

• Location: The location of your hosting service can also affect your SEO. If you want to target a specific country or region, it’s best to choose a hosting service that has servers in that area. This way, your website will load faster for visitors in that area, and you’ll also send a signal to search engines that your website is relevant for that area. For example, if you want to target visitors in the UK, you should choose a hosting service that has servers in the UK.

• Security: Website security is another factor that can affect your SEO. If your website is hacked or infected with malware, this can damage your reputation and trustworthiness. It can also lead to a drop in your rankings, as search engines may flag your website as unsafe or spammy. A good hosting service will provide features like SSL certificates, firewalls, backups and malware scanning to help keep your website secure and protected.

2. How to Choose the Best Host for Your Website

Now that you know how hosting can affect SEO, let’s see how to choose the best host for your website.

Here are some key features to look for in a hosting service:

• Speed: As mentioned earlier, speed is crucial for SEO and user experience. You should choose a hosting service that offers fast and reliable servers, as well as features like caching, CDN and SSD storage to help boost your website speed.

• Uptime: Uptime is the percentage of time that your website is online and accessible. You should choose a hosting service that offers high uptime guarantees, preferably 99.9% or higher. You should also check the reviews and testimonials of other customers to see how reliable their uptime is.

• Support: Support is the quality and availability of help that you can get from your hosting service. You should choose a hosting service that offers 24/7 support via phone, email or chat. You should also check their response time and customer satisfaction ratings.

• Scalability: Scalability is the ability of your hosting service to handle increased traffic and demand. You should choose a hosting service that offers flexible plans and resources that can grow with your website. You should also check their pricing and features for different plans and levels.

• Reviews: Reviews are the opinions and feedback of other customers who have used the hosting service. You should check the reviews of different hosting services on platforms like Trustpilot, Capterra or G2. You should look for positive reviews that mention their speed, uptime, support and scalability.

3. Hosting and SEO: Case Studies

To illustrate how hosting can affect SEO, let’s look at some examples and case studies of websites that have improved their SEO by choosing the right hosting service.

Hosting Case Example: Kinsta

Kinsta is one of the best WordPress hosting services on the market.

They offer fast and reliable servers powered by Google Cloud Platform.

They also offer features like caching, CDN, SSL certificates, backups and malware scanning.

They also offer 24/7 support via chat and email.

One of their customers is CodeinWP, a popular WordPress blog.

CodeinWP switched to Kinsta from another hosting service and saw significant improvements in their SEO performance.

According to their own case study, they achieved the following results after switching to Kinsta:

• Reduced their page load time by 50%.

• Increased their organic traffic by 45%.

• Increased their conversions by 32%.

Hosting Case Example: Cloudways

Cloudways is another excellent hosting service that offers fast and scalable servers.

They offer servers from various cloud providers, such as DigitalOcean, AWS, Google Cloud and more.

They also offer features like caching, CDN, SSL certificates, firewalls and backups.

They also offer 24/7 support via phone, email and chat.

One of their customers is WP Newsify, a WordPress news and tutorial website.

WP Newsify switched to Cloudways from another hosting service and saw significant improvements in their SEO performance.

According to their own case study, they achieved the following results after switching to Cloudways:

• Reduced their page load time by 65%.

• Increased their organic traffic by 40%.

• Increased their revenue by 35%.

That’s it.

You’ve just learned how hosting affects your SEO and how to choose the best host for your website.

Hosting is one of the most overlooked factors that can impact your search engine performance.

But it shouldn’t be.

Choosing the right hosting service can make a huge difference in your rankings, traffic and conversions.

But how exactly does hosting affect SEO?

And what are the key features to look for in a hosting service?

In this post, I’ve answered all these questions and more.

And I’ve also shown you some real-life examples and case studies of how hosting can affect SEO.

Hosting can affect SEO in several ways, such as website speed, location, security and more.

You should choose a hosting service that offers fast and reliable servers, high uptime guarantees, 24/7 support, scalability and more.

You should also check the reviews and testimonials of other customers to see how satisfied they are with their hosting service.

In this post I’m going to show you the top SEO and AI terms you must know in 2023.

Why is this important?

Because SEO and AI are two of the most dynamic and fast-changing fields in digital marketing.

And if you want to stay ahead of the curve, you need to keep up with the latest trends, tools and techniques.

But don’t worry.

I’ve got you covered.

In this post, I’ll explain 15 key terms that every SEO and AI enthusiast should know.

And I’ll also show you some real-life examples and case studies of how these terms are used in practice.

So, let’s dive right in.

1. Natural Language Processing (NLP)

Natural language processing (NLP) is a branch of artificial intelligence that deals with the interaction between computers and human languages.

NLP enables computers to understand, analyze and generate natural language texts and speech.

For example, NLP powers voice assistants like Siri and Alexa, chatbots like Drift and Intercom, and content generation tools like Jarvis and Copy.ai.

NLP is also a crucial component of SEO, as it helps search engines understand the meaning and intent of user queries and web pages.

For example, Google uses NLP to provide better search results for natural language queries, such as “how to make a cake” or “best movies of 2023”.

Google also uses NLP to analyze web pages and rank them based on their relevance, quality and authority.

For example, Google’s BERT algorithm uses NLP to better understand the context and nuance of words on a page.

This helps Google match web pages with user intent more accurately.

2. Machine Learning (ML)

Machine learning (ML) is a subset of artificial intelligence that enables computers to learn from data and experience without being explicitly programmed.

ML algorithms can analyze large amounts of data, identify patterns and make predictions based on their learning.

For example, ML powers recommendation systems like Netflix and Amazon, image recognition systems like Google Photos and Face ID, and spam detection systems like Gmail and Outlook.

ML is also a key factor in SEO, as it helps search engines improve their algorithms and provide better user experience.

For example, Google uses ML to rank web pages based on hundreds of factors, such as user behavior, content quality, site speed, backlinks and more.

Google also uses ML to personalize search results based on user preferences, location, device, history and more.

For example, Google’s RankBrain algorithm uses ML to understand complex queries and provide relevant results based on user intent.

3. Artificial Neural Networks (ANN)

Artificial neural networks (ANN) are computing systems that are inspired by the biological neural networks of the human brain.

ANNs consist of interconnected nodes or neurons that process information and transmit signals to other nodes.

ANNs can learn from data and perform complex tasks such as classification, regression, clustering, generation and more.

For example, ANNs power facial recognition systems like Facebook and Snapchat, natural language generation systems like GPT-3 and OpenAI Codex, and self-driving cars like Tesla and Waymo.

ANNs are also used in SEO, as they help search engines process natural language texts and images more efficiently and effectively.

For example, Google’s Neural Matching algorithm uses ANNs to better understand synonyms and related terms on web pages.

This helps Google provide more relevant results for queries that don’t match the exact words on a page.

4. Deep Learning (DL)

Deep learning (DL) is a branch of machine learning that uses multiple layers of artificial neural networks to learn from data and perform advanced tasks.

DL can handle large amounts of unstructured data such as text, images, audio and video.

DL can also learn from its own outputs and improve its performance over time.

For example, DL powers speech recognition systems like Google Assistant and Cortana, image generation systems like StyleGAN and DeepDream, and natural language understanding systems like BERT and ELMo.

DL is also important for SEO, as it helps search engines understand the meaning and context of web pages more deeply and accurately.

For example, Google’s MUM algorithm uses DL to answer complex queries that require multiple sources of information across different languages and formats.

5. Generative Adversarial Networks (GAN)

Generative adversarial networks (GAN) are a type of deep learning model that consists of two competing neural networks: a generator and a discriminator.

The generator tries to create realistic outputs such as images or texts based on some input data or noise.

The discriminator tries to distinguish between the real and fake outputs and provide feedback to the generator.

The generator and the discriminator learn from each other and improve their outputs over time.

For example, GANs power image synthesis systems like This Person Does Not Exist and Artbreeder, text synthesis systems like Grover and CTRL, and style transfer systems like Prisma and DeepArt.

GANs are also relevant for SEO, as they can help create high-quality content that can attract and engage users.

For example, GANs can generate realistic images or videos that can complement text content or replace stock photos.

GANs can also generate catchy headlines or summaries that can increase click-through rates and dwell time.

Sure, I’ll continue with some more terms for you.

6. Semantic Search

Semantic search is a type of search that aims to understand the meaning and intent of user queries and provide the most relevant and comprehensive results.

Semantic search goes beyond matching keywords and considers factors such as context, synonyms, natural language, user behavior and more.

For example, semantic search can provide different results for the same query depending on the user’s location, device, history and preferences.

Semantic search can also provide rich results such as featured snippets, knowledge graphs, people also ask boxes and more.

Semantic search is essential for SEO, as it helps optimize your website for user intent and satisfaction.

For example, semantic search can help you rank for long-tail keywords and voice searches that use natural language.

Semantic search can also help you provide useful information and answers to user questions on your web pages.

7. Computer Vision

Computer vision is a branch of artificial intelligence that enables computers to process and understand visual information such as images and videos.

Computer vision can perform tasks such as object detection, face recognition, scene analysis, optical character recognition and more.

For example, computer vision powers image search engines like Google Images and Pinterest, video analysis tools like YouTube and TikTok, and augmented reality applications like Snapchat and Instagram.

Computer vision is also relevant for SEO, as it helps optimize your website for visual content and user experience.

For example, computer vision can help you create alt text for your images that describe their content and context.

Computer vision can also help you analyze your videos and generate captions or transcripts that can improve their accessibility and SEO.

8. Voice Search

Voice search is a type of search that allows users to use their voice instead of typing to perform a query on a device such as a smartphone, tablet, smart speaker or computer.

Voice search is powered by speech recognition technology that converts spoken words into text and then executes the query.

Voice search is becoming more popular and convenient for users, especially with the rise of smart speakers like Amazon Echo and Google Home.

Voice search is also important for SEO, as it affects how users search and what they expect from the results.

For example, voice search tends to use more natural language and longer phrases than text search.

Voice search also tends to be more conversational and question-based than text search.

Voice search also tends to provide more direct and specific answers than text search.

Therefore, SEO for voice search requires optimizing your website for natural language, long-tail keywords, user intent and rich results.

9. Sentiment Analysis

Sentiment analysis is a type of natural language processing that analyzes the emotions and opinions expressed in a text or speech.

Sentiment analysis can identify whether a text or speech is positive, negative or neutral, and also detect the intensity and polarity of the sentiment.

Sentiment analysis can also extract specific aspects or topics that are being discussed and evaluate their sentiment.

For example, sentiment analysis can help businesses monitor customer feedback, reviews, social media posts and more.

Sentiment analysis can also help marketers understand their audience’s preferences, needs and pain points.

Sentiment analysis is also useful for SEO, as it can help optimize your website for user satisfaction and loyalty.

For example, sentiment analysis can help you create content that resonates with your target audience and addresses their pain points.

Sentiment analysis can also help you measure the performance of your content and identify areas for improvement.

10. Entity Recognition

Entity recognition is a type of natural language processing that identifies and extracts named entities from a text or speech.

Named entities are words or phrases that refer to specific people, places, organizations, dates, events and more.

For example, entity recognition can extract entities such as “Barack Obama”, “New York City”, “Apple Inc.”, “January 1st, 2023” and “Super Bowl” from a text or speech.

Entity recognition can help organize and categorize information, as well as link entities to other sources of knowledge.

For example, entity recognition can help create knowledge graphs that show the relationships between entities and provide additional information about them.

Entity recognition is also beneficial for SEO, as it helps optimize your website for semantic search and rich results.

For example, entity recognition can help you structure your data using schema markup that can enhance your web pages with rich snippets, knowledge panels, carousels and more.

Entity recognition can also help you optimize your content for voice search and featured snippets that can answer user questions directly.

11. Content Marketing.

Content marketing is a type of marketing that involves creating and distributing valuable, relevant and consistent content to attract and retain a clearly defined audience and ultimately drive profitable customer action.

Content marketing can include various types of content, such as blog posts, ebooks, videos, podcasts, infographics, webinars and more.

Content marketing can help businesses achieve various goals, such as increasing brand awareness, generating leads, building trust, educating customers and driving conversions.

Content marketing is also vital for SEO, as it helps optimize your website for user engagement and retention.

For example, content marketing can help you create high-quality content that matches user intent and provides useful information and answers.

Content marketing can also help you promote your content and earn backlinks from authoritative sources that can boost your website’s ranking and traffic.

12. Data Science

Data science is a multidisciplinary field that uses scientific methods, processes, algorithms and systems to extract knowledge and insights from structured and unstructured data.

Data science can involve various skills and techniques, such as statistics, mathematics, programming, machine learning, data mining, data visualization and more.

Data science can help businesses solve complex problems, make data-driven decisions and create innovative products and services.

Data science is also important for SEO, as it helps analyze and interpret large amounts of data related to user behavior, search trends, website performance and more.

For example, data science can help you identify SEO opportunities and challenges, measure the impact of your SEO strategies and optimize your website for better results.

13. Web Scraping

Web scraping is a technique that involves extracting data from websites using automated tools or scripts.

Web scraping can help collect large amounts of data from various sources, such as product listings, customer reviews, competitor prices and more.

Web scraping can help businesses gain insights, conduct research, monitor trends and make data-driven decisions.

Web scraping is also useful for SEO, as it can help gather and analyze data related to keywords, backlinks, rankings and more.

For example, web scraping can help you perform keyword research by extracting relevant keywords from your competitors’ websites.

Web scraping can also help you perform backlink analysis by extracting the URLs and anchor texts of the links pointing to your website or your competitors’ websites.

14. Natural Language Generation (NLG)

Natural language generation (NLG) is a type of artificial intelligence that enables computers to generate natural language texts or speech based on some input data or information.

NLG can create various types of content, such as summaries, headlines, captions, reports, stories and more.

NLG can also create content in different languages, styles and tones.

For example, NLG powers content creation tools like Jarvis and Copy.ai, which can help users write blog posts, emails, ads and more.

NLG also powers voice assistants like Siri and Alexa, which can generate natural language responses to user queries.

NLG is also relevant for SEO, as it can help create high-quality content that can attract and engage users.

For example, NLG can help you create catchy headlines or meta descriptions that can increase click-through rates and dwell time.

NLG can also help you create unique content that can avoid duplicate content issues and improve your website’s ranking and authority.

15. Chatbots

Chatbots are software applications that use artificial intelligence and natural language processing to simulate human conversations with users via text or voice.

Chatbots can provide various services, such as customer support, product recommendations, booking reservations and more.

Chatbots can also interact with users on various platforms, such as websites, mobile apps, social media and messaging apps.

Chatbots can help businesses improve customer satisfaction, engagement and loyalty.

Chatbots can also help businesses reduce costs, save time and increase sales.

Chatbots are also relevant for SEO, as they can help optimize your website for user experience and retention.

For example, chatbots can help you provide instant answers to user queries and guide them through your website.

Chatbots can also help you collect user feedback, preferences and behavior data that can help you improve your website and content.

BONUS

16. Image Recognition

Image recognition is a type of computer vision that enables computers to identify and classify objects, faces, scenes and activities in images.

Image recognition can perform tasks such as face detection, facial recognition, object detection, scene recognition and more.

Image recognition can help businesses provide various services, such as security, authentication, personalization and more.

Image recognition can also help businesses create innovative products and features, such as filters, stickers, emojis and more.

Image recognition is also important for SEO, as it helps optimize your website for visual content and user experience.

For example, image recognition can help you create alt text for your images that describe their content and context.

Image recognition can also help you analyze your images and optimize them for size, quality and format.

In this post,

I’m going to show you the difference between niche edit links and HARO links, and how to use them effectively for your SEO.

Niche edit links and HARO links are two popular link building strategies that can help you boost your authority, traffic and rankings.

But what are they exactly? How do they work? And which one should you use for your website?

In this post, I’ll answer all these questions and more.

And I’ll also show you some real-life examples and case studies of how these strategies are used in practice.

So, let’s get started.

What Are Niche Edit Links?

Niche edit links, also known as curated links or link insertions, are links that are added to existing articles or blog posts on other websites.

The idea is to find relevant and authoritative websites in your niche that already have content related to your topic, and ask them to insert a link to your website within their content.

You can either suggest a specific anchor text and URL for the link, or you can write a few sentences to add some context and value to the link.

But why would a website owner agree to add a link to your website for free?

Well, there are a few reasons:

• It can help them update and refresh their old content.

• It can add more value and information to their content.

• It can improve their SEO by adding more relevant and diverse links to their content.

• It can build a relationship with you and potentially lead to future collaborations.

What Are HARO Links?

HARO stands for Help A Reporter Out, which is a platform that connects journalists and sources.

The idea is to help journalists find experts and sources for their stories, and help sources get exposure and links from high-quality media outlets.

Here’s how it works:

• You sign up as a source on HARO and select the niche or industry relevant to you.

• You receive daily emails with queries from journalists looking for sources for their stories.

• You reply to the queries that match your expertise and pitch yourself as a source.

• If the journalist likes your pitch, they will contact you for an interview or a quote.

• If your interview or quote is used in the story, you will get a link back to your website from the media outlet.

But why would a journalist choose you as a source for their story?

Well, there are a few reasons:

• You have relevant and credible expertise on the topic.

• You provide valuable and original insights or data on the topic.

• You have a compelling and concise pitch that stands out from the crowd.

• You respond quickly and professionally to their query.

Niche Edit Links vs HARO Links: Pros and Cons

Now that you know what niche edit links and HARO links are, let’s compare them and see their pros and cons.

Niche Edit Links Pros:

• They are fast and easy to get, as you don’t need to create new content or wait for a journalist to publish your story.

• They are flexible and customizable, as you can choose the anchor text and URL for the link, or even write some sentences to add value to the link.

• They are relevant and contextual, as you can find websites that already have content related to your topic and niche.

Niche Edit Links Cons:

• They can be risky and spammy, as some websites may sell or exchange links without proper quality checks or editorial standards.

• They can be expensive and competitive, as some websites may charge high fees or have strict requirements for adding links to their content.

• They can be ineffective and outdated, as some websites may have low authority, traffic or freshness, or may not match your target audience.

HARO Links Pros:

• They are authoritative and reputable, as you can get links from high-quality media outlets that have high domain ratings, traffic and trustworthiness.

• They are natural and organic, as you can get links from genuine stories that provide value and information to the readers.

• They are diverse and varied, as you can get links from different types of media outlets, such as newspapers, magazines, blogs, podcasts and more.

HARO Links Cons:

• They are time-consuming and challenging, as you need to create compelling pitches and respond to queries within a short deadline.

• They are unpredictable and uncertain, as you have no guarantee that your pitch will be accepted or that your link will be included in the story.

• They are limited and restrictive, as you have no control over the anchor text or URL for the link, or the context or placement of the link.

How to Use Niche Edit Links and HARO Links Effectively

Now that you know the pros and cons of niche edit links and HARO links, let’s see how to use them effectively for your SEO.

Here are some tips and best practices to follow:

• Use a mix of both strategies. Don’t rely on just one type of link building strategy, as it can make your link profile look unnatural or unbalanced. Use a mix of both niche edit links and HARO links, as well as other types of links, such as guest posts, resource pages, directories and more.

• Choose relevant and authoritative websites. Don’t just go for any website that offers you a link, as it can harm your SEO and reputation. Choose websites that are relevant to your niche and topic, and have high authority, traffic and trustworthiness. You can use tools like Moz, Ahrefs or SEMrush to check the domain rating, organic traffic and backlink profile of any website.

• Provide value and quality. Don’t just spam or beg for links, as it can annoy the website owners or journalists and damage your relationship with them. Provide value and quality to their content or stories, by offering useful information, insights or data that can benefit their readers or audience. You can also use tools like Grammarly, Hemingway or Copyscape to check the grammar, readability and originality of your content or pitches.

• Track and measure your results. Don’t just build links and forget about them, as it can waste your time and resources. Track and measure your results, by using tools like Google Analytics, Google Search Console or Linkody to monitor your traffic, rankings and conversions from your links. You can also use tools like BuzzSumo, Mention or Google Alerts to monitor your brand mentions and reputation from your links.

That’s it.

You’ve just learned the difference between niche edit links and HARO links, and how to use them effectively for your SEO.

Niche edit links and HARO links are two popular link building strategies that can help you boost your authority, traffic and rankings.

Niche edit links are links that are added to existing articles or blog posts on other websites.

HARO links are links that are obtained from media outlets by responding to queries from journalists.

Both strategies have their pros and cons, and you should use a mix of both, as well as other types of links, to create a natural and balanced link profile.

You should also choose relevant and authoritative websites, provide value and quality to their content or stories, and track and measure your results from your links.

So, use niche edit links and HARO links wisely and strategically, and you’ll be able to improve your SEO in 2023 and beyond.

In this post,

I’m going to show you how to choose the best platform for your PBN.

A PBN (Private Blog Network) is a network of websites that you own and control, and that you use to build links to your main website. A PBN can help you boost your SEO rankings and traffic, but only if you do it right.

But how do you do it right?

One of the most important factors is choosing the right platform for your PBN. The platform is the software or service that you use to create and manage your websites. For example, WordPress, Blogger, Wix, etc.

But not all platforms are created equal.

Some platforms are better than others for creating and maintaining a PBN. And some platforms are riskier than others for getting caught by Google and penalized.

But how do you choose the best platform for your PBN?

That’s what I’m going to show you in this post. Specifically,

You’ll learn:

• What are the pros and cons of different platforms for PBNs

• How to compare and evaluate different platforms for PBNs

• How to choose the best platform for your PBN based on your goals and budget

• How to set up and optimize your PBN websites on your chosen platform

• How to avoid common mistakes and pitfalls when using a platform for your PBN

Ready? Let’s dive right in.

What are the Pros and Cons of different platforms for PBNs.

There are many platforms that you can use to create and manage your PBN websites. But not all platforms are equally suitable for PBNs.

Some platforms have more advantages than others, such as:

• Ease of use

• Customization

• Flexibility

• Security

• Cost

But some platforms also have more disadvantages than others, such as:

• Footprints

• Limitations

• Restrictions

• Risks

• Maintenance

To help you understand the pros and cons of different platforms for PBNs, I’ve created a table that compares some of the most popular platforms for PBNs:

| Platform | Pros | Cons |

| WordPress | – Easy to use and install – Highly customizable and flexible – Thousands of themes and plugins available – Good security and performance – Free or low cost | – High footprint risk if not configured properly – Requires regular updates and backups – Vulnerable to hacking and spamming – May need hosting and domain registration |

| Blogger | – Easy to use and set up – Hosted by Google and free of charge – No footprint risk if used with custom domains – No maintenance or updates required – Good security and performance | – Limited customization and flexibility – Fewer themes and plugins available – Subject to Google’s terms and policies – May need domain registration |

| Wix | – Easy to use and set up – Hosted by Wix and free or low cost – No footprint risk if used with custom domains – No maintenance or updates required – Good security and performance | – Limited customization and flexibility – Fewer themes and plugins available – Subject to Wix’s terms and policies – May need domain registration |

| HTML | – Highly customizable and flexible – No footprint risk if coded properly – No maintenance or updates required – Good security and performance – Free or low cost | – Difficult to use and set up – Requires coding skills and knowledge – No themes or plugins available – May need hosting and domain registration |

As you can see, each platform has its own pros and cons for PBNs. But how do you compare and evaluate different platforms for PBNs?

That’s what I’m going to show you next.

How to Compare and Evaluate different platforms for PBNs.

To compare and evaluate different platforms for PBNs, you need to consider several factors, such as:

• Your goals and objectives for your PBN

• Your budget and resources for your PBN

• Your skills and experience with different platforms

• Your preferences and expectations for your PBN

Here are some questions that you can ask yourself to help you compare and evaluate different platforms for PBNs:

• What is the main purpose of your PBN? Is it to rank for a specific keyword or niche, or to diversify your link profile, or to test different SEO strategies, or something else?

• How much are you willing to spend on your PBN? Do you have a fixed or flexible budget? How much can you afford for hosting, domain registration, content creation, and maintenance?

• How comfortable are you with using different platforms? Do you have any coding skills or knowledge? Do you prefer a simple or complex platform? Do you need any support or guidance?

• What kind of features and functionality do you want for your PBN? Do you need any themes or plugins? Do you want any customization or flexibility? Do you care about security or performance?

By answering these questions, you can narrow down your options and choose the best platform for your PBN based on your goals and budget.

But how do you choose the best platform for your PBN based on your goals and budget?

That’s what I’m going to show you next.

How to choose the best platform for your PBN based on your goals and budget.

To choose the best platform for your PBN based on your goals and budget, you need to weigh the pros and cons of each platform and compare them with your criteria.

Here are some general guidelines that you can follow to choose the best platform for your PBN based on your goals and budget:

• If your goal is to rank for a specific keyword or niche, and you have a high budget and coding skills, you may want to choose HTML as your platform. HTML gives you the most customization and flexibility, and the least footprint risk. However, HTML also requires the most skills and resources, and the least features and functionality.

• If your goal is to diversify your link profile, and you have a medium budget and no coding skills, you may want to choose WordPress as your platform. WordPress gives you the most features and functionality, and the most ease of use and installation. However, WordPress also requires the most maintenance and updates, and the highest footprint risk if not configured properly.

• If your goal is to test different SEO strategies, and you have a low budget and no coding skills, you may want to choose Blogger or Wix as your platform. Blogger and Wix give you the least maintenance and updates, and the least footprint risk if used with custom domains. However, Blogger and Wix also give you the least customization and flexibility, and the fewest features and functionality.

Of course, these are just general guidelines. You may have different goals and budget than these examples. You may also have different preferences and expectations than these examples.

That’s why you need to do your own research and testing before choosing a platform for your PBN. You need to find out what works best for you and your situation.

But how do you set up and optimize your PBN websites on your chosen platform?

That’s what I’m going to show you next.

How to set up and optimize your PBN websites on your chosen platform.

To set up and optimize your PBN websites on your chosen platform, you need to follow some best practices and tips, such as:

• Use different hosting providers and IP addresses for each website. This will help you avoid any footprint or association between your websites. You can use tools like Whois Hosting This or IP Location to check the hosting and IP information of your websites.

• Use different domain names and registrars for each website. This will help you avoid any footprint or association between your websites. You can use tools like Namecheap or GoDaddy to register your domain names. You can also use expired or aged domains that have existing authority and backlinks. You can use tools like ExpiredDomains.net or DomCop to find expired or aged domains.

• Use different themes and plugins for each website. This will help you avoid any footprint or association between your websites. You can use free or premium themes and plugins that are relevant and suitable for your niche and topic. You can also customize your themes and plugins to make them unique and original. You can use tools like WordPress, Blogger, Wix, or HTML to create and manage your themes and plugins.

• Use different content and images for each website. This will help you avoid any footprint or association between your websites. You can use original or curated content and images that are relevant and valuable for your niche and topic. You can also optimize your content and images for SEO by using keywords, headings, meta tags, alt tags, etc. You can use tools like Grammarly, Copyscape, Canva, or Pixabay to create and check your content and images.

• Use different links and anchors for each website. This will help you avoid any footprint or association between your websites. You can use internal links to connect your pages within each website, and external links to cite authoritative sources and provide additional information for your readers. You can also use backlinks to link to your main website from each website, using different anchors that are relevant and natural for your niche and topic. You can use tools like Ahrefs, Moz, or Majestic to create and monitor your links and anchors.

By setting up and optimizing your PBN websites on your chosen platform, you can increase the authority and relevance of your PBN, and improve the quality and effectiveness of your links.

But how do you avoid common mistakes and pitfalls when using a platform for your PBN?

That’s what I’m going to show you next.

How to avoid common mistakes and pitfalls when using a platform for your PBN.

Using a platform for your PBN can be a great way to create and manage your websites. But it can also be a risky and tricky business. If you’re not careful, you can make some common mistakes and pitfalls that can ruin your PBN and get you penalized by Google.

Here are some common mistakes and pitfalls that you should avoid when using a platform for your PBN:

• Using the same platform for all your websites. This can create a footprint or association between your websites that can be detected by Google and other competitors. You should use different platforms for different websites, or at least use different versions or configurations of the same platform.

• Using the default settings or options of the platform. This can create a footprint or association between your websites that can be detected by Google and other competitors. You should customize and tweak the settings or options of the platform to make them unique and original for each website.

• Using the same content or images for all your websites. This can create a footprint or association between your websites that can be detected by Google and other competitors. You should use different content or images for different websites, or at least use different variations or modifications of the same content or images.

• Using the same links or anchors for all your websites. This can create a footprint or association between your websites that can be detected by Google and other competitors. You should use different links or anchors for different websites, or at least use different variations or modifications of the same links or anchors.

• Using too many or too few websites for your PBN. This can create a footprint or association between your websites that can be detected by Google and other competitors. You should use an optimal number of websites for your PBN, based on your niche, topic, competition, and budget.

By avoiding these common mistakes and pitfalls when using a platform for your PBN, you can reduce the risk and increase the reward of your PBN.

And that’s it! You’ve just learned how to choose the best platform for your PBN.

Now I’d like to hear from you:

What do you think of this post? Did you find it helpful? Do you have any questions or feedback?

Let me know by leaving a comment below right now.